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Whether you're brand new to food blogging or a seasoned pro, we're here to help you with proven tips and strategies for growing your blog. Here on the Food Blogger Pro blog, you'll learn about building traffic, food blog SEO, social media tips, and more. Keep an eye out for a new post every week!

7 Simple Advertising Terms Every Food Blogger Should Understand

Bjork
by Bjork on Jan 29, 2014 in ,

Especially if you're one of those “i’d-rather-poke-myself-in-the-eye-than-do-anything-that-has-to-with-math” kind of people.

But if you’re looking to turn your food blog into your career (or even just your mocha money) then it’s important that you have a solid understanding of advertising terminology.

The good news is that the most common advertising terms are fairly simple to understand, especially if you have examples to look at. In this post we’re going to look at seven different advertising terms and explain them using simple and easy to understand examples. The advertising terms we’ll be looking at today are:

  1. Impression
  2. Fill rate
  3. CPM
  4. CPC
  5. CTR
  6. CPA
  7. RPM

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The Food Blogger Pro Affiliate Program

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by Bjork on Jul 18, 2013 in ,

We're beyond excited to let you know that the Food Blogger Pro affiliate program has officially launched! Before I explain more about the program I wanted to say a big thanks to the team that helped make sure that every pixel was in place and every line of code written perfectly.

These were really incredible people to work with and we couldn't have done it without them.

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New Course – Giveaways

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by Bjork on May 1, 2013 in

Giveaways are an incredible way to grow your social media following, attract new readers, and even do market research.

In this course, we cover the basics of getting up and running with a giveaway, customizing your giveaway with pictures and additional entry options, promoting your giveaway, and closing your giveaway once it has ended.

Ready to jump in? Head over to the Giveaways course page.

Want to learn more? Check out the video below to learn about what we'll cover in the course.

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New Course – URL Shorteners

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by Bjork on Apr 12, 2013 in

The growth of microblogging sites like Twitter have pushed URL shorteners into the mainstream. Owl.y, Goo.gl and Bit.ly are examples of sites that offer URL shortening services.

In this course we use Bit.ly to create a basic short URL, track the stats for that URL, and then create our very own custom branded short URL.

As we say in this course, short is good!

Ready to jump in? Head over to the URL Shorteners course page.

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Member Survey and the FBP Forum

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by Bjork on Mar 19, 2013 in ,

Good news from Food Blogger Pro! We're almost ready to launch the FBP forum.

Before we launch the forum, we want to get to know you a little bit better and give you an opportunity to get to know other members, so we put together a simple get-to-know-you survey.

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Course Updates – March

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by Bjork on Mar 13, 2013 in

What's the one thing that's constant with technology? Change. 🙂

Below are the Food Blogger Pro videos that have recently been updated.

Course: Akismet

Akismet is a comment spam prevention plugin from Wordpress.com (reminder: Wordpress.com is the for-profit branch of Wordpress).

Update: When signing up for Akismet you now need to use a Wordpress.com username to login. Wordpress.com is starting to require this for many of their products and plugins. We added a note to this video to notify viewers that the sign up process will first ask them for their Wordpress.com username before asking for additional information. Even if you use a self-hosted Wordpress.org blog you'll still need to create a Wordpress.com username.

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New Course – Google Alerts

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by Bjork on Feb 23, 2013 in

The list of responsibilities you have as a food blogger can seem endless. You're the photographer, the food stylist, the author, the recipe developer, the dish washer, the IT person, the social media manager, and the marketer. Did I miss anything? I'm sure I did.

One thing you don't have to do on your own is public relations. You can use Google Alerts to help.

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Tips for using Food Blogger Pro

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by Bjork on Feb 14, 2013 in ,

Food Blogger Pro is officially two weeks old!

Over the past 14 days, videos on Food Blogger Pro have been played over 4,000 times by 175 different members in 26 different countries. Pretty cool.

In order to celebrate our two week birthday we put together some simple tips to help you maximize your Food Blogger Pro membership.

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Welcome to Food Blogger Pro

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by Bjork on Jan 30, 2013 in ,

Hello there. Welcome to Food Blogger Pro!

Over the past three months Lindsay and I have planned, outlined, recorded, edited, uploaded and embedded over 250 videos covering the most important things a food blogger needs to know to start and grow a food blog. Needless to say, we're really excited to finally share these videos with you. If you're brand new to blogging, we hope these videos help you to feel confident with getting your blog setup and running. If you've been blogging for a while, we hope these videos offer some insight that will help boost your blog to the next level.

Here's a video explaining the sign up process for members that purchased an early bird membership.

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