228: Focus – The Freedom of a Niche with Isabel Orozco-Moore

An image of a camera on a table and the title of the 228th episode on the Food Blogger Pro Podcast, 'Focus.'

Welcome to episode 228 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Isabel Orozco-Moore about leaning into a niche, delegating tasks, and more.

It seems a little counterintuitive that finding a niche, or a specialized focus, can actually give you more freedom as a blogger, but that’s exactly what Isabel found when she decided to rebrand and really fine-tune her niche. By hunkering down and really focusing on Mexican cuisine, Isabel has been able to strengthen her brand and exercise her expertise.

But that’s not all that Isabel and Bjork cover in this episode. In just four years, Isabel has gone all-in on turning her blog into a business, and this episode focuses on that journey. From monetization to hiring to delegating to getting nominated for a Saveur Award, we know you’ll find useful and actionable tips in this episode. Enjoy!

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227: FBP Rewind – 5 Tips to Improve Your Food Photography with Rachel Korinek

An image of a cassette with a blue filter and the title of the 227th episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 227 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to one of our most popular episodes with food photographer, Rachel Korinek.

It’s time for another FBP Rewind episode, and this one is extra special because we’re rewinding back to one of our top five most downloaded episodes, 5 Tips to Improve Your Food Photography with Rachel Korinek.

Rachel is such a talented photographer, and this episode will help you fine-tune and tweak your photography to help create a more appealing and yummy visual.

It’s a great episode, and we hope you can apply some of these tips and skills to your own photography. Let’s rewind!

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226: FBP Rewind – The Year of the Pivot with Melissa Coleman

An image of a cassette with a blue filter and the title of the 226th episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 226 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Melissa Coleman called, “The Year of the Pivot.”

We’re rewinding back to an episode we aired in December 2018 with Melissa Coleman, the blogger, author, and designer behind the blog, The Faux Martha.

This episode is still one of our very favorite FBP Podcast episodes, and we think it’ll be helpful, especially since we’re already a month into the Q4 craziness that we typically face as food bloggers.

I think Melissa’s experiences will resonate with you as she talks about why it’s important to play, how to recover from a “fall” in your business, and how to find what feeds your soul.

This is such a great episode, and we’re so excited to re-share it with you today!

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225: Your Questions Answered – Bjork Answers Your Blog Monetization, Content, and Social Questions

An image of cards with questions marks on them and the title of the 225th episode on the Food Blogger Pro Podcast, 'Your Questions Answered.'

Welcome to episode 225 of The Food Blogger Pro Podcast! This week on the podcast, Bjork answers some questions from a recent member Live Q&A.

This is an exciting podcast episode because it will give you a taste of what it’s like to be a Food Blogger Pro member!

We hold an exclusive Live Q&A with our members every single month, and during those Q&As, members can ask Bjork, Lindsay, and/or our experts any questions they have about blogging. In this episode of the podcast, Bjork takes some of the questions we didn’t get to during our most recent Live Q&A and answers them for our FBP Podcast fam. He answers some of our members’ questions about video, ads, social media, and monetization today.

Live Q&A days are always some of our favorite days of the month, and we’re so excited to be able to give you a sneak peek into how these member-only events work. Enjoy!

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224: 5 Routines – Adding Structure to Your Day with Bjork Ostrom

An image of a desk with papers and a computer and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, '5 Routines.'

Welcome to episode 224 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the routines he has implemented to help him stay focused.

Routines can help you establish habits in your work and personal lives, and in this episode, Bjork covers some of the routines that have been the most impactful in his life.

While you’re listening, we encourage you to take a look at your day to see where it might benefit from a routine. Maybe you can establish a new morning routine, or maybe you can find a way to make your inbox more manageable.

We hope this episode gets you excited about the wonderful world of routines!

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223: Full Potential – Extracting All of the Juice from Your Content with Bjork Ostrom

An image of oranges and the title of the 223rd episode on the Food Blogger Pro Podcast, 'Full Potential.'

Welcome to episode 223 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about the importance of a post log and how you can create one for your own blog.

As bloggers, we’re creating new content all the time. But what about your older content, the unsung heroes of your content catalog? Are you getting all of the “juice” out of them that you possibly can?

This episode focuses on juicing your older content for all that it’s worth, and one of the ways to do that is by having a post log. Pinch of Yum uses their post log to track and document specific post updates, and you’ll learn how you can make one for your own blog.

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222: All In – Leaving a Full-Time Job to Work on a Side Gig with Tommy Griffith

An image of poker chips and the title of Tommy Griffith's episode on the Food Blogger Pro Podcast, 'All-In.'

Welcome to episode 222 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tommy Griffith from ClickMinded about his decision to turn his side gig into his full-time job.

Today’s guest is Tommy Griffith, the man behind ClickMinded, the site that helps businesses learn more about SEO.

But that’s not the entire focus of today’s episode. In fact, it’s about leaving his stable full-time job to pursue his side-gig. He talks about the importance of finding your unfair advantage, why you’re the most important part of your business, and how to build a successful sales funnel.

Tommy has such an interesting story, and we hope you enjoy this episode!

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221: Live – Bjork Goes Live to Answer Your Blogging Questions

An image of a computer and the title of Bjork Ostrom’s Instagram Live episode on the Food Blogger Pro Podcast, 'Live.'


Welcome to episode 221 of The Food Blogger Pro Podcast! This week on the podcast, Bjork goes live on Instagram to answer your questions about blogging.

One of our favorite things about working with a community for food bloggers is connecting with that community.

When we were thinking about ways we could connect with our podcast community, we quickly figured out that it’s difficult to connect with your podcast listeners. Podcast episodes are typically made up of two distinct “sides” — a recording happening on one side, and then the listening happening on the other. Rarely do those sides meet in the middle.

That is, of course, until today. 😉

Bjork went live on Instagram yesterday to connect with our community and answer their blogging questions, and we turned it into today’s podcast episode! He answers questions SEO, keywords, podcasting, monetization, and more, and all of the questions you’ll hear are sourced from our incredible community. Enjoy!

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220: Grow – Finding Your Tribe, Growing Your Social Media Reach, and Tools to Measure Growth

An image of plants growing in pots and the title of the 220 episode on the Food Blogger Pro Podcast, 'Grow.'

Welcome to episode 220 of The Food Blogger Pro Podcast! This week on the podcast, we’re focusing on growth, and you’ll learn about tribes, growing your social following, and tracking your growth with different tools.

If you have a blog, chances are you’re interested in extending your reach and growing your audience. Luckily for you, that’s exactly what this episode of the Food Blogger Pro Podcast is all about!

First, Lindsay will talk about finding the Pinch of Yum “tribe” and publishing content specifically *for* that group of people. Finding your tribe is an important part of the growth puzzle because they’re the people who are your “super fans” of you and your content.

Then, Abby, our Social Media Manager, talks about social media growth. She talks about how your growth strategies can differ from social media platform to social media platform, and she’ll walk you through some of the growth strategies that have worked for us on Instagram, Pinterest, and Facebook.

And last, Bjork talks about tracking your growth and understanding how your content is performing. It’s important to understand where you’re starting and how far you’ve come, and these tools make tracking your progress super simple.

Excited for you to dive into this episode and implement some of these growth strategies – enjoy!

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219: Start – Blogging Misconceptions, How to Choose a Host, and Why WordPress

An image of a starting line for a race and the title of the 219 episode on the Food Blogger Pro Podcast, 'Start.'

Welcome to episode 219 of The Food Blogger Pro Podcast! This week on the podcast, we’re focusing on things you might believe when you first start your blog, how to choose a solid host, and why we recommend WordPress for food bloggers.

We’re going back to basics today and focusing on *starting*. If you have an idea for a blog, business, series, post, or product, we hope this episode will help give you a bit of a push to actually start.

First, we’ll hear from Bjork. He covers three of the most common blogging misconceptions we hear from new bloggers and how you can switch your thought processes around them.

Next up: Andrew, our Site Speed Expert here at Food Blogger Pro. In his section, he’s talking all about hosting. For instance, did you know he recommends changing hosts every few years?!

Last, WP Tasty Lead, Raquel. She’s talking all about WordPress and why it’s the CMS we recommend for food bloggers.

We think you’ll have a lot of great takeaways from this episode, regardless of whether your blog is brand new or if you’ve been blogging for years. Enjoy!

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