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Tech Tips for Food Bloggers Podcasts

A Step-by-Step Guide to Using Claude as a Food Blogger with Shruthi Baskaran-Makanju

Emily @ FBP
by Emily @ FBP on Aug 18, 2026 in

Welcome to episode 584 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shruthi Baskaran-Makanju from Urban Farmie.

Shruthi Baskaran-Makanju recently made the leap from a successful career in management consulting to become a full-time content creator with Urban Farmie. Her background in business strategy didn’t disappear when she made the switch, and it has become one the most valuable tools in her toolbox, especially when it comes to how she uses AI in her business.

In this episode, Shruthi shares how she’s moved well beyond using Claude as a chatbot and has started treating it as a genuine business partner — delegating tasks, building custom skills, and creating systems that let her spend more time on the work only she can do. If you’ve been curious about AI but aren’t sure how to actually integrate it into your workflow in a meaningful way, this episode is a great place to start.

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Food Blogging News Roundtable: AI Buttons, Instagram Links, and Google Rewriting Your Titles

Emily @ FBP
by Emily @ FBP on Apr 28, 2026 in ,

Welcome to episode 568 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is sitting down to chat with Emily Walker from the Food Blogger Pro team!

In this roundtable episode, Bjork and Emily break down the biggest stories impacting food creators so you can stay informed and make smart decisions for your business.

From a new HubSpot marketing report that has some encouraging news for creators who lead with their personality, to a quiet Google experiment that could have big implications for every recipe title you’ve ever carefully crafted — there’s a lot to cover! Bjork and Emily also dig into the AI button debate (should you install one on your site?), what Instagram’s new caption link test means for food bloggers, and how Pinch of Yum approaches testing site changes before rolling them out broadly.

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What Food Bloggers Need to Know About AI Search and the Fight for Fair Traffic with Adam Gallagher from Inspired Taste

Emily @ FBP
by Emily @ FBP on Apr 14, 2026 in

Welcome to episode 566 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adam Gallagher from Inspired Taste.

Adam and Joanne Gallagher have been running Inspired Taste since 2009 — long enough to have lived through every major shift in how Google works, from early SEO best practices to AI Overviews. But what’s happening right now feels different, and Adam isn’t staying quiet about it.

In this episode, Adam and Bjork dig into the current state of search from the perspective of a creator who has spent 15+ years playing by Google’s rules — only to watch those rules change in ways that feel fundamentally unfair to creators.

This is also a conversation about what comes next — equal parts anxiety and optimism — and what creators can actually do right now to advocate for a more fair and sustainable version of AI-powered search.

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How to Personalize AI for Better Content with Aleka Shunk

Ann @ Food Blogger Pro
by Ann @ Food Blogger Pro on Aug 5, 2025 in

Welcome to episode 530 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Aleka Shunk from Aleka’s Get Together and Keywords with Aleka. She also happens to be one of our FBP experts! 

In this conversation, Bjork and Aleka discuss the evolving landscape of SEO and content creation, particularly focusing on the role of keywords and the integration of AI tools like ChatGPT. They explore how keywords remain essential in SEO, despite changes in content creation approaches.

Aleka will also share insights on how to use AI to streamline content creation processes, enhance brand collaborations, and personalize interactions for better outputs. The discussion emphasizes the importance of adapting to AI advancements and leveraging them to improve efficiency and creativity in content creation.

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Tiny Bites: How to Customize GA4 to be More Like UA

Emily @ FBP
by Emily @ FBP on Sep 28, 2023 in

Welcome to Tiny Bites from the Food Blogger Pro Podcast! In this episode of Tiny Bites, Bjork interviews Alison Bechdol from Digital-ade about GA4 data models and how to change yours if your data isn’t looking quite right.

As of July 1, 2023 Google Analytics 4, or GA4, is the default property within Google Analytics. There is a steep (and, it seems, long) learning curve to using GA4, especially because GA4 uses and collects data completely differently than Universal Analytics (or UA) did. New metrics, new language, new data… it’s a lot to familiarize yourself with!

In this podcast interview (our first episode of Tiny Bites!), Bjork chats with Alison Bechdol (who is also the Google Analytics Expert here at Food Blogger Pro) about some tips and trips that will make this transition from UA to GA4 a little easier.

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424: The Future of Content Creation (and Protection) in a World of AI with Paul Bannister from Raptive

Emily @ FBP
by Emily @ FBP on Aug 29, 2023 in ,

Welcome to episode 424 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister from Raptive.

It’s hard to keep up with AI, as the technology, legislation, and our understanding of it, are rapidly evolving. As content creators, it’s imperative that we stay as informed as possible to understand how AI will alter the future of food blogging, and what we need to do now to stay ahead of these changes.

And that’s why Paul Bannister is back on the podcast this week! Bjork and Paul discuss how AI tools are currently using existing content, like recipes from food blogs, and how online search might change in the coming years.

They share actionable steps you can take to protect your content, and how you might want to change your content and business strategy in a world of AI. This episode is a must-listen for anyone in the content creation space.

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418: Navigating the Changing Landscape of Technology in Food Blogging with Lauren Gray

Emily @ FBP
by Emily @ FBP on Jul 18, 2023 in

Welcome to episode 418 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lauren Gray from Once Coupled.

Lauren is the Founder and Director of Development at Once Coupled, a small development agency that works with food bloggers and other online publishers. She also happens to be the Web Development Expert here at Food Blogger Pro and is truly an expert on all things themes, plugins, and WordPress.

And that’s exactly what Bjork and Lauren are chatting about in today’s podcast episode! They cover a lot of ground, from Site Editor and Block Editor to custom themes and technical debt.

If you’re curious about making changes to your website, updating your theme, or looking to add specific functionalities to your site, this is an interview you won’t want to miss!

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410: AI, Third-Party Cookies, and Changes in Video Advertising Standards with Paul Bannister from Raptive

Emily @ FBP
by Emily @ FBP on May 23, 2023 in

Welcome to episode 410 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister from Raptive.

If it feels like the last few years have come with a lot of changes in the online world, that’s because there have been tons of changes. We’re talking ChatGPT and AI, the removal of third-party cookies, the rapid growth of video, and more.

Luckily, our guest on the podcast today is just the person to break down these big changes and explain how it all relates to content creators. Bjork is chatting with Paul Bannister, the CSO and co-founder of Raptive (formerly AdThrive and CafeMedia) about all of these buzzy topics.

Whether you’re hoping to qualify for Raptive in the future, are already a Raptive creator, or are just curious about all of the tech news in the online space, this is a really informative listen!

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