441: FBP Rewind — Blogging with a Full-Time Job – How Focusing on SEO Led to $2,000 Monthly Earnings with Cree Carraway

Welcome to episode 441 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Cree Carraway from Cooking With Bliss, which was part of our Blogging with a Full-Time Job series.

From sharing content on her blog to working her full-time job to raising her family, Cree has a lot on her plate (both literally and figuratively!) all the time.

In this episode, you’ll hear how she strategically focused on SEO to increase her traffic and join an ad network, how she started doing keyword research, and what the impact of earning an income from her blog has been on her life. It’s an inspiring conversation that will encourage you to reflect and make progress on your own goals. Enjoy!

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439: Developing a Content Strategy to Stand Out From The Crowd with Joe Pulizzi

Welcome to episode 439 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joe Pulizzi.

Joe Pulizzi knows a lot about content marketing and has been an entrepreneur in this space for over a decade. And this week on the podcast he joins us to share all of his tips and tricks for differentiating yourself in the crowd as a food creator!

Bjork and Joe also discuss the importance of finding your niche as a creator and how you should approach creating content as you grow your business. They also chat about building trust with your audience, and why it is such a critical aspect of content marketing.

This episode is the perfect deep-dive into content strategy as you start brainstorming your content calendar for the new year — don’t miss it!

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Tiny Bites: How Can Food Creators Succeed in a World with AI?

Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jeff Coyle from MarketMuse about creating content and SEO in a world with AI.

It’s hard to believe that technologies like ChatGPT and Bard have only been available for the last year. AI is constantly evolving and, with it, our understanding of how it will impact content creation. It’s easy to feel helpless with the growth of AI technologies — is there a world in which food creators can succeed against AI?

That’s why we’ve asked Jeff Coyle to join us on the podcast. He’s here to discuss the impact of AI on online content creation and what you can do to protect yourself and your business against the competition from AI.

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Tiny Bites: Understanding and Reacting to Google Algorithm Updates

Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser from Venture 4th Media about the recent Google algorithm updates.

Understanding and Reacting to Google Algorithm Updates

Google has been… very busy in Q3 and Q4 of 2023. If the updates feel nonstop, it’s because they have been.

Some of these updates may impact your site traffic positively, some may impact your site traffic negatively, and some may have no real impact. But every update tends to cause some unease for online creators. So what can you do about them?

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399: E-E-A-T, Static Homepages, AI, and More Food Blog SEO Advice with Casey Markee

An image of a computer screen and the title of Casey Markee's episode on the Food Blogger Pro Podcast, 'Food Blog SEO Advice.'

Welcome to episode 399 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing a few recipe SEO takeaways from a Q&A we had for our members with Casey Markee.

We host Live Q&As every month for our Food Blogger Pro members, and one of our most recent Q&As was with our SEO Expert, Casey Markee.

In today’s episode, we’re re-sharing five major takeaways from that conversation and giving you a bit more information about how you can implement his advice, where you can go to see examples, and where you can go to learn more.

It’s a new “style” of episode for us, and we hope you enjoy it! And if you’re interested in getting access to the full SEO Q&A with Casey and you’re not already a Food Blogger Pro member, listen to the end for a discount code to join!

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389: FBP Rewind – How Sarah Cook Went From 17k to 600k Monthly Pageviews

An image of a cassette and the title of Sarah Cook's episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 389 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Sarah Cook from Sustainable Cooks where she talks about what specific strategies she implemented to grow her blog’s traffic and increase her revenue.

For today’s FBP Rewind episode, we’re rewinding back to our September 2021 interview with Sarah Cook from Sustainable Cooks!

Sarah’s story is so inspiring, and in this episode, she shares everything she did to go from 17k to 600k monthly pageviews with her blog. She explains some of the unique ways she has invested in her blog, why she decided to delete hundreds of posts, why she loves having a blogging accountability partner, and more.

It’s a great interview, and we hope you can apply some of these tips and skills to grow your own traffic. Let’s rewind!

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388: FBP Rewind – How Emma Duckworth Doubled Her Pageviews by Focusing on SEO

An image of a cassette and the title of Emma Duckworth's episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 388 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Emma Duckworth from Emma Duckworth Bakes where she talks about how she’s grown her blog by focusing on SEO.

It’s another FBP Rewind episode today, and we’re so excited to revisit our November 2021 interview with Emma Duckworth from Emma Duckworth Bakes!

After growing her business for a few years, Emma decided to double down on her blog and hired a mentor to help her out with SEO. You’ll hear how she used the avatar exercise to understand her audience, how she optimized her homepage and recipe categories, and what she’s doing to focus on SEO moving forward.

If SEO is a focus for you at the moment, you won’t want to miss this episode!

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380: What Google is Expecting from Food Creators with Arsen Rabinovich

An image of people making food and the title of Arsen Rabinovich's episode on the Food Blogger Pro Podcast, 'What Google Is Expecting from Food Creators.'

Welcome to episode 380 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Arsen Rabinovich from TopHatRank about how content ranks with the Google Algorithm.

Us, to Google Search: Why are you the way that you are?

If you’ve ever had similar feelings towards the world’s most popular search engine, you’re not alone! And luckily, Arsen Rabinovich is here to talk all about content that performs well in Google search results.

And while the way that the Google Algorithm works isn’t 100% understood, we can learn from other pieces of content within search engine results to understand what Google looks for in “good content.”

Bjork and Arsen have a great, approachable conversation in this episode, and career bloggers and newbies alike will definitely learn a thing or two that they can apply to their own content creation endeavors!

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367: Brainstorming Content Ideas with Ranking Potential and Writing Great Blog Posts with Ashley Segura

Hand typing on a laptop and the title of Ashley Segura's episode on the Food Blogger Pro Podcast, 'Writing Great Blog Posts.'

Welcome to episode 367 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ashley Segura from TopHatContent about brainstorming content ideas and writing great blog posts.

As bloggers, our goal is to create content that our readers find valuable. But even more, we want to create content that people are actually searching for. And that’s what we’re chatting about today with Ashley from TopHatRank and TopHatContent!

She’s an expert when it comes to content marketing, and she’s sharing some of her best advice for creators in this episode — everything from how to come up with great content ideas to what an ideal blog post structure looks like.

It’s a really great interview, and we know you’ll have so many takeaways to apply to your own content strategy after listening. We hope you enjoy it!

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362: How to Increase Your Organic Traffic with Keyword Research with Aleka Shunk

Hands typing on a laptop and the title of Aleka Shunk's episode on the Food Blogger Pro Podcast, 'Keyword Research.'

Welcome to episode 362 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Aleka Shunk from Cooking With Keywords about how to increase your organic traffic through keyword research.

Today, we’re really excited to be chatting all about keyword research with Aleka Shunk, the creator of Cooking With Keywords!

Since launching her course, Aleka has taught over 900 students about the ins and outs of keyword research, and she’s sharing her best tips to develop a strong keyword research strategy in this episode.

You’ll learn what keywords and modifiers are, how to get started with keyword research, what tools you should use, and more. Whether you’re just diving into keyword research for the first time or you’re a seasoned pro, we know you’ll have so many takeaways from this conversation. Enjoy!

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