Running an Online Business Podcasts

Give to Grow with Mo Bunnell

Ann @ Food Blogger Pro
by Ann @ Food Blogger Pro on Nov 19, 2024 in

Welcome to episode 490 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mo Bunnell from Bunnell Idea Group about his new book, Give to Grow.

In this week’s episode, we’re excited to share Mo’s incredible journey from the world of actuaries to the vibrant realm of entrepreneurship. Mo dives deep into how he transitioned from crunching numbers to building a thriving business, discovering that the real magic lies in forging genuine connections. He emphasizes that generosity and relationship-building are key ingredients for success, and you’ll definitely want to hear his insights!

Mo also explores the power of reciprocity in fostering meaningful relationships. He shares practical tips on making clear, trustworthy offers that can open doors to high-value connections, even if you’re starting from scratch. Whether you have a long list of contacts or are just beginning, Mo’s advice on tracking opportunities and nurturing relationships will inspire you to take proactive steps toward collaboration and growth. Don’t miss this chance to learn how to elevate your networking game!

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Actionable Steps to Shape a Successful Brand with Katie Trant

Emily @ FBP
by Emily @ FBP on Oct 29, 2024 in ,

Welcome to episode 487 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Trant from Foodie Brand Lab and Hey Nutrition Lady.

There has been a lot of buzz around the importance of building a strong brand as a food creator. Amidst the volatility of search algorithms and the rise of AI, food bloggers are looking for a way to stand out and build a loyal following.

Enter, Katie Trant! She has a Masters in Nutrition and started her own food site, Hey Nutrition Lady, back in 2010. She also works full-time at brand and business consultancies helping big companies define their brand. So you might say she was well-positioned to start Foodie Brand Lab to help food bloggers (like you!) refine their brand strategy.

In this interview, Bjork and Katie discuss everything you need to know about brand: what it is, why it matters, how to define your brand, and how it can influence your business strategy. Katie also provides actionable steps to start building a stronger brand to help you stand out in the crowded space of food blogging.

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Building Brand Relationships that Last with Chris Pieta

Ann @ Food Blogger Pro
by Ann @ Food Blogger Pro on Oct 22, 2024 in

Welcome to episode 486 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chris Pieta from Creative Biz Launch. 

In this week’s episode, Chris highlights the value of narrowing your focus. By clearly defining what you offer and identifying your ideal client, you can transform your outreach efforts. When you zero in on how to help them achieve their goals, your messaging becomes much more impactful!

Chris will also talk about the power of personal connections (consider hopping on a call instead of just firing off emails)—it’s all about building relationships! Plus, he’ll share how using a CRM can streamline your processes and keep your emails from landing in spam. With a solid onboarding system, you’ll make the transition smooth for new clients. Be sure to tune in for these tips to supercharge your business!

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471: Unlocking Success through Strategic Goal-Planning, Partnerships, and Providing Services with Matthew Gartland

Ann @ Food Blogger Pro
by Ann @ Food Blogger Pro on Jul 23, 2024 in
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Welcome to episode 473 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matthew Gartland from SPI Media. 

Matthew Gartland is the CEO of SPI Media. The SPI (aka Smart Passive Income) Media community is full of online entrepreneurs who have come together to build their online businesses through SPI’s wealth of educational content, community-building opportunities, and training experiences.

In this interview, Matthew shares the story behind his own entrepreneurial journey, which led him to start SPI Media along with Pat Flynn. They also talk about the benefits of offering services and leaning into the skills you already have, and how you can solve real-life problems by doing so. They round out the interview by discussing the importance of strategic goal-planning, the power of community, and how building partnerships earlier in your career can help to not only build an audience but to sell to them.

Whether you’re just starting out or years into your business venture, we think this will be a really insightful episode and hope you enjoy it!

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450: Planning for Extended Time Away from Your Food Blog with Jessica Hylton Leckie

Emily @ FBP
by Emily @ FBP on Feb 27, 2024 in

Welcome to episode 450 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Hylton Leckie from Jessica in the Kitchen.

Jessica first started her blog 10 years ago when she was in school pursuing a law degree. Since that time, she has continued to scale her business and now receives 1–2 million pageviews each month.

While pregnant with her first child, Jessica knew that she wanted to take some time away from her business to focus on being a mom. In the process, she developed a strategy for planning extended time away from your food blog and social media accounts, without losing any of the momentum she had worked so hard to build.

Whether you’re hoping to take a maternity/paternity leave, need time away to support a family member or loved one, or just need a break from being an entrepreneur, this is an incredibly valuable episode all about the importance of planning ahead, delegating, and learning to let go.

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447: How to Diversify Your Traffic and Income with Ewen Finser

Emily @ FBP
by Emily @ FBP on Feb 6, 2024 in

Welcome to episode 447 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser.

The last few years have brought big changes to the online content creation world — AI, Google algorithm changes, you name it! As an entrepreneur, these changes can feel overwhelming, discouraging, and even scary. So… what can you do about it?

That’s why we asked Ewen Finser back on the podcast! He knows a lot about the importance of diversifying your business — from traffic sources to income and everything in between.

Bjork and Ewen chat about how to diversify your traffic income, how to approach risk, and different strategies and tools for managing your finances. Don’t miss this interview!

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445: Zero-Based Dream Building for Content Creators with Bjork Ostrom

Emily @ FBP
by Emily @ FBP on Jan 23, 2024 in

Welcome to episode 445 of The Food Blogger Pro Podcast! This week on the podcast, we have a solo episode with Bjork!

In this solo episode, Bjork is chatting all about the concept of zero-based dream building. He discusses why you might want to try this strategy when thinking about growing your business and following your dreams, as well as how to go about zero-based dream building.

Bjork goes through a step-by-step process of zero-based dream building, which should help you as you’re thinking about setting goals for your business and for personal growth!

It’s a short but sweet, thought-provoking episode — the perfect listen as we head into 2024.

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431: The Highs and Lows of Being a Food Creator for Over a Decade with Lauren Toyota from Hot for Food

Emily @ FBP
by Emily @ FBP on Oct 17, 2023 in ,

Welcome to episode 431 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lauren Toyota from Hot for Food.

Lauren Toyota has been blogging for almost ten years and has had tremendous success during the past decade — two cookbooks, 450,000 subscribers on YouTube, and qualifying for Raptive. But all of these high points have been balanced by some professional lows, especially since the pandemic and becoming a mother.

Lauren is incredibly honest in this interview about the current “slow” period of her business, and how her mindset has changed around her business goals recently. She openly shares her struggles, and how she views the future of hot for food.

As part of the future of hot for food is Lauren’s membership (EAT IT). Lauren walks listeners through the process of starting a membership and why she enjoys creating that type of content so much. This is a raw, transparent, brutally honest interview that we know will resonate with many of you!

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