Welcome to episode 383 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Tran Deily about how food creators can use Whisk when sharing videos on TikTok.
Note: Since the recording of this interview, TikTok decided to sunset their Jump program, which Bjork and Julie mention during this interview. Therefore, Whisk Jump is no longer available as of December 1, 2022. As an alternative, creators can link directly to Whisk using their TikTok profile link.
When sharing recipe videos on social media, it can be hard to direct your followers to the actual recipe on your blog. Social media platforms just really don’t make it easy for us, do they?
Enter: Whisk! You can use this handy app to add a recipe link directly to your TikTok videos, and it’s what we’re chatting about today with Julie Tran Deily.
Julie used to work for Whisk, and she’s also been running her food blog, The Little Kitchen, for over 12 years. Video is a huge part of her strategy, and in this episode, she’s sharing her process for creating viral food videos, as well as a peek into how she uses tools like Whisk to grow her social media following and increase her blog’s pageviews.