303: Breaking Boundaries – Building, Running, and Monetizing a Content Brand with Kelly Senyei

An image of twigs and the title of Kelly Senyei's episode on the Food Blogger Pro Podcast, 'Breaking Boundaries.'

Welcome to episode 303 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kelly Senyei from Just a Taste about trying new things to grow her brand.

We’re super excited to welcome Kelly back to the podcast today!

In the six years since we’ve last heard from her, Kelly has done… a lot. And she’s here on the podcast to talk about how she has tried new things to help her brand grow.

In addition to chatting about her podcast and new cookbook, she’ll also share some of the tips and strategies that have made the biggest impact on her traffic and income as she continues to grow Just a Taste.

It’s a super fun, informative interview, and we hope you enjoy!

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302: Growth Strategies – Growing Your Brand on YouTube and Beyond with Nisha Vora

An image of seedlings and the title of Nisha Vora's episode on the Food Blogger Pro Podcast, 'Growth Strategies.'

Welcome to episode 302 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Vora from Rainbow Plant Life about how she has grown her brand online.

Nisha is a lawyer-turned-food blogger, and she’s here on the podcast to talk about her journey and to share what has made the biggest impacts in growing her brand online.

She talks about creating engaging YouTube videos and how YouTube analytics can help shape your video strategy, as well as how she’s building her team in order to thrive in the work she loves to do.

Her brand, Rainbow Plant Life, has seen quite a bit of growth over the past few years, and you’ll learn about her most successful growth strategies in this episode.

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295: Writing and Developing Recipes – From Culinary School to Working in a Restaurant to Blogging with Leslie Jeon

An image of a carton of eggs and the title of Leslie Jeon's episode on the Food Blogger Pro Podcast, 'Writing and Developing Recipes.'

Welcome to episode 295 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews our Member Success Manager, Leslie Jeon, about developing consistent, standardized recipes for your food blog.

As food bloggers, we sometimes get caught up in the importance of photography, SEO, and monetization, but we forget about the actual product we’re producing day in and day out –– recipes! While those other elements are important as you’re working on growing your blog, writing and developing incredible recipes is a crucial foundation of running a successful food blog.

That’s why Leslie, our incredible Member Success Manager here at Food Blogger Pro, is here today! In this interview, she talks all about her culinary school background and offers tips to bloggers who want to develop better, easier-to-follow recipes for your blog.

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294: Bake Offs – Producing a Different Kind of Recipe Content for a Food Blog with Erika Kwee

An image of baking utensils on a table and the title of Erika Kwee's episode on the Food Blogger Pro Podcast, 'Bake Offs.'

Welcome to episode 294 of The Food Blogger Pro Podcast! This week on the podcast, Alexa interviews Erika Kwee from The Pancake Princess about the Bake Off series on her blog.

Erika has a food blog, The Pancake Princess, but her most popular posts aren’t about recipes that she has developed herself.

Instead, her most popular posts are from her Bake Off series where she tries multiple recipes for the same food from around the internet and breaks them down by what makes them similar, what makes them different, and which are her and her taste testers’ favorites.

In today’s episode, we’re diving deep into Erika’s Bake Off posts and taking about how she produces this comprehensive and unique content for her blog.

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293: A $100k Side Hustle – How to Balance a Full-Time Job and a Profitable Side Hustle with Brett Lindenberg

An image of a computer on a desk and the title of Brett Lindenberg's episode on the Food Blogger Pro Podcast, 'A $100K Side Hustle.'

Welcome to episode 293 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Brett Lindenberg about growing his site, Food Truck Empire, alongside working a full-time job.

It can be tough building and growing a side hustle like a blog alongside working a 9–5 full-time job. So when we heard that Food Blogger Pro Member, Brett from the site Food Truck Empire, was making $100k a year with his blog while continuing to work at his full-time job, we knew we needed to invite him on the podcast to talk about how he did it.

This interview is jam-packed with keyword research guidance, tips about working with contractors, stories about buying other sites, and advice surrounding content creation. Enjoy!

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290: Blogger Burnout – Ways to Strengthen Your Relationship with Your Work with Bjork Ostrom

An image of matches and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, 'Blogger Burnout.'

Welcome to episode 290 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about blogger burnout and how you can improve the relationship you have with your work.

When you’re living that solopreneur life, the process of starting and growing your blog can get overwhelming. The countless tasks, to-dos, and responsibilities can really add up over time, leading to a sense of fatigue and burnout.

In this episode, Bjork shares seven different concepts that can help you combat those feelings of blogger burnout and fall back in love with your work.

And we’d love to hear about your experiences in the comments below –– how do you overcome those feelings of burnout?

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289: The Rise – How the COVID-19 Pandemic Has Affected the Restaurant Industry and Celebrating Black Culture in American Food with Marcus Samuelsson

An image of food on a plate and the title of Marcus Samuelsson's episode on the Food Blogger Pro Podcast, 'The Rise.'

Welcome to episode 289 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chef Marcus Samuelsson about his experience in the restaurant industry during the COVID–19 pandemic and how he is celebrating Black culture through food.

Marcus Samuelsson is a chef, an immigrant, a restaurateur, and an author, and he’s here to talk about the restaurant and food industry and Black food culture in America.

You’ll first hear about his experiences as a restaurateur and how he has essentially had to start from scratch and reinvent himself during the COVID–19 pandemic. Food is a way that we communicate with and relate to one another, so the pandemic is creating some unique challenges in the restaurant and food industry.

Then he talks about Black food in America and how we can learn and grow in our understanding of Black culture through food. He’ll encourage you to do the work and immerse yourself in the incredible foods and dishes that celebrate Black culture, as well as share the story of his new book, “The Rise.”

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287: Entrepreneurial Balance – An Honest Conversation about Life and Business with Russ and Natalie Monson

An image of a gymnast and the title of Russ and Natalie Monson's episode on the Food Blogger Pro Podcast, 'Entrepreneurial Balance.'

Welcome to episode 287 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Russ and Natalie Monson about building online businesses.

As entrepreneurs, business owners, and bloggers, we know that it’s sometimes tough to find balance between life and work.

That’s what we’re focusing on in this interview with Russ and Natalie Monson from Super Healthy Kids and Prepear. Throughout their time as entrepreneurs, they’ve grown a food blog, built an app, received funding for their business, and more.

In this episode, you’ll learn how they do it all while maintaining a healthy balance with their other responsibilities.

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285: FBP Rewind – Feeling Stuck – What To Do When You Feel Like You’ve Done Everything with Bjork Ostrom

An image of a cassette tape and the title of the 285th episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 285 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode we shared earlier this year about what to do when you feel like you’ve done everything.

I’m sure there has been a time in all of our blogging journeys where we feel like we’re doing everything we can, yet the traffic, income, subscriber, and/or follower numbers just aren’t moving.

So what do you do then? What do you do when you feel like you’ve done everything you can?

That’s what this episode is all about. Bjork will offer some high-level advice and specific strategies that you can implement when you’re feeling stuck.

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279: Financial Independence – How to Be Efficient with Your Money with Anna Rider

An image of a notebook and a computer on a desk and the title of Anna Rider's episode on the Food Blogger Pro Podcast, 'Financial Independence.'

Welcome to episode 279 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anna Rider from Garlic Delight about financial independence and retiring early.

This is a different kind of episode for us, but it’s about a topic that affects us all as creators, bloggers, and side hustlers: business and personal finances.

How do you manage your spending? Do you understand the value of the business and personal purchases you’re making? Can you calculate the expected value of a blog post?

Not only are you looking to maximize the return on the money you spend on your business, but you’re also probably working to save money for long-term goals. Understanding your finances is a crucial step as you’re working towards financial independence and retirement.

If you’ve ever wanted to learn more about budgeting, tracking your spending, and understanding the impact of the money you spend, this episode with Anna is for you!

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