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Whether you're brand new to food blogging or a seasoned pro, we're here to help you with proven tips and strategies for growing your blog. Here on the Food Blogger Pro blog, you'll learn about building traffic, food blog SEO, social media tips, and more. Keep an eye out for a new post every week!

How to Show Conversions by Source in Google Analytics

Raquel
by Raquel on Sep 24, 2015 in

If you’re thinking about getting serious with your food blog, then you should probably have some goals. As with everything else in life, goals help keep your blog on track and keep you moving forward. However, just having a goal often isn’t good enough. In order to make sure you meet your goals, you need to be able to track them.

Once you have your goals set up, you can look at all sorts of stats about them in your Analytics dashboard. From the total number of completions to the conversion rate (i.e. the percentage of people who completed the goal on your website), there is no shortage of information.

However, one thing that’s not super easy to visualize on a daily basis is what your conversion rate looks like from different sources. In this blog post, I’ll show you how to set up a GA dashboard to view your goal conversion rate by source.

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How to Eliminate Google Analytics Spam

Raquel
by Raquel on Jun 25, 2015 in

There has been quite a bit of chatter on the Food Blogger Pro Forum lately regarding Google Analytics and traffic spam. In fact, if I search "spam" in FBP I see 9 posts just in the month of May regarding spam referrals in Google Analytics. That’s a ton!

Because of the general concern regarding spam traffic in Google Analytics, I thought it would be helpful to do some digging and find out more about this spam traffic, what it means for your blog, and what you can do about it.

So what is spam in Google Analytics? Read on to find out!

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Announcing: The Food Blogger Pro Deals and Discounts Page!

Emily @ FBP
by Emily @ FBP on Jun 24, 2015 in ,

We all love a good deal, right? But even better than getting a good deal is when you can see the value of that deal.

What’s the difference? A deal without a lot of value might be a sale on an item you will never use. “But it’s on sale! I must buy it!” And then it sits on the shelf never to be touched again until it’s inevitably tossed out. Not such a good value. A deal on something that you use every day? Now THAT’S a good value! So without further ado…

We’re announcing… the Food Blogger Pro Deals and Discounts page!

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New Course: Natural Lighting for Food Photography

Lindsay
by Lindsay on Jun 18, 2015 in ,

Oh, sweet – it’s a NEW COURSE DAY.

Because I’m happeeeeeee….


Today we are superexcited to be releasing a new course on natural light for food photography which includes 9 lessons about how to use natural light to make the most of your food photos.

We’re calling this course Natural Lighting for Food Photography and you can find it in the Food Photography module.

This course was really fun to record because I did some things that I’ve never officially done before to test the quality of our natural light in our house.

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4 Ways Twitter Can Help You Grow Your Blog

Raquel
by Raquel on Jun 9, 2015 in ,

We all love social media. We love it! I know there are some of you out there who are saying "Ugh, how can she say that?? I hate social media!" But deep down, under all that prickly disdain, you know that social media is one of the keys to blog success. And isn’t it?

While we all love social media, we all probably have a fondness for one, maybe two, platforms that really pull our heartstrings. For me, it’s Facebook. I can surf Facebook for minutes to hours every single day given half a chance.

But Twitter? Nah. Not me. Twitter was "after my time" – meaning only that Facebook was the thing right after MySpace took a dive, and it stole my heart. Twitter was late to the party, and who wants to truncate all the wonderful, descriptive things that you have to say? Let’s just say Twitter is not my cup of tea, er, coffee.

That is, Twitter was not my cup of coffee until I learned about Twitter. No, it’s not just a way for teenagers to send mass messages about their daily activities. Used properly, Twitter can be a really powerful tool. Let’s explore how some Twitter nuances can really help you grow your blog, all in 140 characters or less.

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New Course: Props for Food Photography

Lindsay
by Lindsay on May 21, 2015 in

Start the chant with me?

NEW-COURSE, NEW-COURSE, NEW-COURSE!


Today we are releasing a new course on props for food photography which includes 16 lessons on all kinds of food photography props – from backgrounds to essential dishes to those extra pieces that can give your photos a distinct look and feel.







This course is called Props for Food Photography and you can find it in the Food Photography module.

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Choosing the right props for your photograph can be an overwhelming process.

It’s hard to know what will make your food stand out, what won’t break the bank, and what will fit your distinct food photography style.

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New Course: Composition for Food Photography

Lindsay
by Lindsay on May 7, 2015 in

Exciting news! Today we are releasing a new course in the Food Photography module that includes 12 lessons on composition. It’s called Composition for Food Photography.

Why composition? What’s the big deal?

Does anyone really care about the arrangement of props and food items in a photo?

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When I first started taking pictures of my food for Pinch of Yum, the concept of composition was such a mystery to me.

I thought that the arrangement of food and props in food photography was a completely artistic process that was only for the super creative food photographers of the world. I didn’t think that it was possible for me (a self-perceived non-artsy person) to learn composition in simple steps, like a skill.

Maybe even more importantly, I didn’t understand that this one simple thing – composition, or the arrangement and layout of my photograph – was an element of photography that could make my food photos go from blah to eye-poppingly yummy.

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What’s the Best Way to Make Money from a Food Blog: Ads or Products?

Bjork
by Bjork on Apr 20, 2015 in

Have you ever wondered how food bloggers make money? Well, you’re not alone!

We are going to breakdown the best monetization strategy to focus on for creating an income from your food blog.

Both ads and products are useful when you’re trying to create an income from your food blog, but you need to make sure that you’re not using both at the same time.

That last part is important: make sure that you’re not using both at the same time.

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New Course: Artificial Lighting for Food Photography

Lindsay
by Lindsay on Jan 26, 2015 in

For as long as I’ve been taking pictures of food, I’ve believed that beautiful food photography requires natural light.

But here’s the question – does it really?

What I’m finding is that even as a full-time blogger who has access to natural light all day long, the quality of natural light is always unpredictable. We live in Minnesota (don’t even get me started on the whys), and the natural light in the winter months is… well, I’m looking out the window right now and everything is just sort of a murky grey.

Over the last few years I’ve felt like there had to be a better way than waiting around all day for those three minutes of perfect natural light.

And I have good news – there is a better way!

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Food Blogger Pro is Hiring!

Bjork
by Bjork on Jan 12, 2015 in ,

Update (2.24.15): This position has been filled. Congratulations Beth!

Over the past two years, Food Blogger Pro has grown to over 800 members. As the community continues to grow, we want to make sure that members receive the highest level of service, which is why we’re hiring a Community Happiness Specialist.

It’s a unique position that requires a unique personality.

The primary role of this person? You guessed it: community happiness.

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