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Whether you're brand new to food blogging or a seasoned pro, we're here to help you with proven tips and strategies for growing your blog. Here on the Food Blogger Pro blog, you'll learn about building traffic, food blog SEO, social media tips, and more. Keep an eye out for a new post every week!

3 Tips to Improve Your Blog’s Web Accessibility

Emily @ FBP
by Emily @ FBP on Jul 14, 2022 in

Did you know that more than 96% of all websites are not accessible to users with disabilities? As food bloggers, it’s so important that we make our websites and recipes accessible and that we share content that everyone, including those with disabilities, can enjoy.

Who benefits from website accessibility? LOTS of your readers! One in four U.S. adults in the U.S. live with a disability, and making your site more user-friendly benefits everyone, including:

  • People with visual impairments who may require a screen reader

  • People with limited hand motor skills, arthritis, or other mobility issues that make using a keyboard or mouse difficult

  • People with color blindness

  • Non-English speakers who use translation services

  • People with epilepsy who might be triggered by a bright screen, motion, or flashing images

  • Older readers (did you know that the average person’s ability to use a website declines by about 1% every year after the age of 25?)

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How to Develop Original Recipes

Emily @ FBP
by Emily @ FBP on Jun 9, 2022 in

If you write a food blog, chances are you’ve developed countless recipes over the years. Whether an idea for a recipe has come to you in the middle of the night, during a dinner at your favorite restaurant, or from another recipe, you know that this is just the beginning of developing the recipe to be uniquely yours.

With this process can come many different questions. When is a recipe completely your own? What if you run-out of recipe inspiration? What is considered plagiarism? How do you come up with a brand new recipe? Can recipes be copyrighted? Where do you even begin?!

Let’s start with the basics.

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6 Strategies for Negotiating Sponsored Content Contracts

Emily @ FBP
by Emily @ FBP on Jun 2, 2022 in ,

If you’ve ever had a paid partnership with a brand, you know that contracts come with the territory. And if you haven’t done any sponsored content yet, now is the time to brush up on your negotiating skills and contract terminology. 

We’ve reviewed the MAGIC Framework for negotiating with brands in the past, but we wanted to dive deeper into the most common areas for negotiation within contracts.

I know, I know, I can almost hear the snores through the computer screen. But learning the language of contracts can empower you to be a much stronger negotiator and can mean a difference of thousands of dollars in payment.

We’ve broken down six clauses of a sponsored content contract that often lead to negotiations between a brand and a content creator. Within each section, we’ll chat about the most important things to look out for and prioritize. Let’s dig in!

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The ‘MAGIC’ Framework for Negotiating with Brands

Alexa @ FBP
by Alexa @ FBP on May 5, 2022 in ,
a photo of a woman drizzling oil into a jar and the title of this blog post, 'The MAGIC Framework for negotiating with brands'

Working with brands on sponsored content is one of the most popular ways that food bloggers, influencers, and content creators can monetize their online businesses.

That said, when it comes time to negotiate your rate and your work with a brand, it can get a little intimidating and complicated.

But knowing what to expect by doing some work ahead of time can help you feel more comfortable and confident when you get to the negotiations.

Allow us to introduce to you the concept of MAGIC, a framework created by our Legal Expert, Danielle Liss from Businessese, in our Negotiating with Brands Quick Win lesson available to all Food Blogger Pro Members.

This framework will help you approach negotiating with brands as a collaboration-based exercise, versus one rooted in conflict. It’ll help you identify and articulate what both sides want in a sponsored partnership so that both you and the brand are happy with the contracted work.

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New Course: Pinterest

Leslie Jeon
by Leslie Jeon on Apr 21, 2022 in
Blue graphic of Pinterest feed that reads 'New Course: Pinterest' with Food Blogger Pro logo

Oh hi! Guess what?

We just published our ✨ new and improved ✨ course all about Pinterest!

Over the past few years, Pinterest has introduced a lot of new features, so we wanted to completely update our Pinterest course to give you the most up-to-date strategies and tips to help you grow your presence on the platform.

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