Close the navigation menu

How to Correctly Attribute a Recipe

As food bloggers and recipe developers, inspiration for recipes can come from many different places. Your grandmother’s famous pound cake, a new product at the grocery store, your local Italian restaurant, and yes, other published recipes can all get your creative cooking juices flowing. 

There are lots of food blogs and cookbooks out in the world, and it’s only natural that you take inspiration from them. Whether you need a little guidance on the process for a complicated baking technique, or want to riff on a unique flavor combination in someone else’s recipe, recipe adaption can come in many different forms.

Keep Reading

The Definitive Guide to Video Sizes for Social Media (Updated for 2024)

An image of Pinch of Yum's Beet And Burrata Salad With Fried Bread recipe with the name of the blog post, 'The Definitive Guide to Video Sizes for Social Media'

Are you creating videos for your blog posts? If so, you probably want to share them on social media.

Videos can be shared on pretty much every social media platform, which is great for getting the most out of the videos you’re producing.

But it can also be a bit confusing because there are different recommendations for each platform. Between the videos you share on Instagram Stories and on the Facebook Feed, the recommended dimensions can vary quite a bit.

Luckily, we have your back. 😊 This post will be constantly updated with new recommendations so you can be confident you’re sharing the right kind of video to each social platform:

Keep Reading

6 Ways You Can Make Money with Your Email List

Did you know  that one-third of content creators send weekly emails, and less than 26% send an email monthly? Why are so many bloggers, content creators, and marketers leaving money on the table? 

In my experience as an email marketing strategist, most bloggers aren’t taking full advantage of the opportunities their email list offers because they simply don’t know the strategies they have at their disposal.

Many people start and run email lists because “that’s just what you do” as a blogger, but there is a magical realm of high return on investment, or ROI, you can step into, if you know a few solid strategies and how to implement them!

Keep Reading

Introducing Food Blogger Pro Coaching Calls

We have some exciting news for the Food Blogger Pro community today! We are officially launching brand new Coaching Calls with Bjork this month! 🎉

What exactly are these Coaching Calls? So glad you asked!

In this post, we’ll dive into what the Coaching Calls are, how they’ll work, and how to get registered for the chance to participate!

Keep Reading

7 Food Photography Tips for Beginners

We all know that photography is an essential part of food blogging and social media, but it can be overwhelming when you’re just starting out. Expensive equipment! Complicated editing programs! Lighting! That’s why we’ve compiled seven affordable and easy food photography tips for beginners that will help get you started on your food photography journey.

Because you know the old adage, “We eat with our eyes”? Well… it’s true! I know that when I’m looking for a recipe to make, I’ll only consider it if the photos are mouthwatering.

Keep Reading

WP Tasty is Now Part of the Strategy11 Family

a blue background with the Food Blogger Pro logo and the title of this article, 'WP Tasty is now a part of the Strategy11 Family'

Hi there! Bjork here.

A little over six years ago, we started working on the businesses you’ve come to know as WP Tasty and Nutrifox. 

We were building some custom plugins for our own site, Pinch of Yum, and thought that other bloggers might find these plugins valuable as well, so we started WP Tasty to offer them for sale.

Within a few years, hundreds of publishers a month were signing up to use WP Tasty plugins on their sites and use Nutrifox to analyze their ingredients and generate nutrition labels.

As these businesses and products have grown, we came to realize that the best home for these products would be with a company that focuses entirely on WordPress plugins and software development, so we started to look for potential acquirers who could dedicate the time and resources needed to continue developing and evolving the products.

Keep Reading

How to Set Up Google Analytics 4: Connecting GA4 to Your Site

a photo of a computer with google analytics on the screen and the title of this post 'how to set up Google Analytics 4: connecting GA4 to your site'

If you missed part 1 of this two-part series about setting up GA4, be sure to click here. You’ll need to create a GA4 property before you can connect it to your site!

In today’s blog post, we’re going to cover three different ways to connect your new GA4 property to your site. You don’t need to do all three; just pick the one you’re most comfortable with and the one that will give you the features you need.

Keep Reading

How to Set Up Google Analytics 4: Creating a GA4 Property

a photo of Google Analytics on a laptop and the title of this article 'how to set up google analytics 4, creating a ga4 property'

As you’ve probably heard, Google Analytics is changing… and soon!

Universal Analytics (the Google Analytics property you’re probably already familiar with) will stop collecting data on July 1, 2023, and a new analytics property called Google Analytics 4 (or GA4) will be the default for all Google Analytics accounts.

Luckily, GA4 is already available, meaning you can set it up today! And the sooner you set it up, the sooner you can have data in your GA4 property, as it will only start collecting data from the date you’ve set it up.

The setup can be broken into two parts (which we’re breaking into two blog posts):

  1. Creating a GA4 property (this blog post)
  2. Connecting GA4 to your site (tomorrow’s blog post)

Even if you’re not a techy person, we know these blog posts will help you get up and running with this new version of Google Analytics!

Keep Reading

How to Reduce Food Waste as a Food Blogger

That #recipefail you made last week that ended up in the trash? The potato peels that were uneaten and discarded? The suspicious, unmarked leftovers in the back of the fridge? Sound familiar? All of these are examples of sources of food waste in the home. Many of us don’t even realize how much food we waste every single day – it’s just habitual.

But we can change that! Making small tweaks to our routines in the kitchen to reduce our food waste is one of the simplest ways we can diminish our negative impact on the environment.

Keep Reading

Tips for Hiring a Virtual Assistant as a Food Blogger

When you are ready to start growing your business, you will inevitably encounter the need to hire some help and build a team. For a food creator, hiring a virtual assistant (or VA) can be a great place to start. 

“Virtual assistant” can mean a lot of different things. You might be looking for a generalized VA to manage emails, schedule your calendar, and handle other administrative tasks. Or perhaps a more specialized VA could be a better fit (think social media manager or email marketing manager)?

If done strategically, hiring a virtual assistant to add to your team can take certain tasks off of your plate and allow you to focus on the responsibilities that you enjoy, and that benefit your business the most.

If you think you might be ready to hire a new team member, we’ve put together a handy, step-by-step guide to get started!

Keep Reading