Hey, hi, hello! Guess what?! We pressed publish on a freshly updated course today, and we think you’re going to love it.
Our Understanding Ads course has officially been updated for 2026!
Ads can be an incredible way to diversify your blogging income and create more stability in your business over time. But if you’ve ever found yourself confused by terms like CPM, RPM, viewability, sessions, header bidding, or fill rate… you are definitely not alone!
The world of ad revenue can feel complicated fast, especially when you’re trying to balance making income with still creating a great experience for your audience.
Which is why we created this course!
Bjork and I break down the nitty gritty details of how display ads actually work, what matters (and what doesn’t), and how to think strategically about ads as part of a long-term blogging business.
And for 2026, we gave the course a refresh, updating it to include today’s most popular ad networks, current best practices, and real-world advice for building sustainable ad income without sacrificing your brand or user experience. Because ultimately, successful ads aren’t just about squeezing every possible dollar out of your site. They’re about creating a healthy balance between revenue, readability, audience trust, and longevity.
Inside the course, you’ll learn about:
- Popular ad placements and how they impact user experience
- The benefits and drawbacks of different ad strategies
- Important ad terminology
- Popular ad companies and networks
- How to optimize your ad earnings over time
- Ways to think about ads strategically as your site grows
- How to balance monetization with creating content your audience actually enjoys reading
If you’re already running ads on your site, or if you’re looking to install them for the very first time, this course will serve as a helpful refresher to the wild world of ad revenue.
Check out the full course here.
🎉 As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join today! 🎉