This WordPress block allows you to easily add FAQs (or questions and answers) to your blog posts and pages.
We’ve gotten a lot of questions about the FAQ block on the Food Blogger Pro forums over these past few months, so this blog post will serve as a handy-dandy deep-dive into the ins and outs of using this helpful feature.
Structured Data and User Experience
Before we talk about the block and how to use it, let’s take a step back and talk about the why.
Why would you want to use a special WordPress block and not just type the FAQs into your blog post like normal text?
It’s the same reason why you’d want to use a recipe plugin over typing a recipe straight into your post editor!
Google is smart, but it needs a little help sometimes –– that’s where structured data comes in.
Recipe plugins and the FAQ block add special markup to the information in your blog posts to help Google understand the different parts of a recipe (think: ingredients vs. instructions) and, in the case of the FAQ block, recognize a question over an answer.
Even better: Your FAQs could end up as a rich result in the People Also Ask box:
While the structured data benefits are great, the FAQ block also helps users easily locate answers to questions they potentially have about the post or page’s content.
We’ve been using the FAQ block on Pinch of Yum recipes to help readers get the best results from making our recipes. We used to simply add these FAQs in the Notes section of our recipe card, but now we’re adding them to their own standalone area within the Yoast FAQ block to help them stand out and to give them the correct structured data markup for search results. We source these questions from:
- The People Also Ask area in the search results for the post’s keyword
- Questions we get about the recipe on social media
- The comments for that particular recipe
You can see an example of what this looks like on Pinch of Yum in this recipe post right above the recipe card.
How to Use the FAQ Block
You can add an FAQ block to any post or page on your site so long as you have the Yoast SEO plugin installed and activated and are using the WordPress Gutenberg block editor for your posts and pages.
Open a post or page, and click the plus button (+) to add a new block. Type “faq” in the search box, and you should see the Yoast FAQ block in the results:
Click the Yoast FAQ button to insert the block into your post or page. Then it’s as simple as typing your questions and answers in the spots provided! You can add and delete questions, reorder questions, and add images to customize each question and answer section:
If you want to separate the FAQ section from the rest of your blog post or page, you can add a heading above it using a heading block:
FAQs About the Yoast FAQ Block
Yep! It’s a feature for both the free and premium versions of the plugin.
Nope! Since you can add multiple questions per FAQ block, you should only use one FAQ block per post or page.
Out of the box, Yoast’s FAQ block’s styling is pretty minimal –– it bolds the questions, but that’s about it. You can get creative by adding a border around your FAQs or by adding a background color with some CSS!
You can target the .wp-block-yoast-faq-block class to add different stylings with CSS.
Like the FAQ block, Yoast’s How To block adds structured data to How To content within your blog posts or pages. It works similarly to the FAQ block in the way that it can be added to your blog posts (just search for “how to” when you’re adding a block), but it’s for content that has ordered steps versus general questions and answers.
You can find more information about Yoast’s How To block here.
You betcha! 😊
Now let’s chat in the comments 👇:
- Are you using the Yoast FAQ block in your blog posts?
- How are you using it to add more value to your blog posts?
- Do you have any other questions about the block?