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Best Artificial Lights for Food Photography

Lighting is one of the most important aspects of food photography. While natural light is often considered the ‘holy grail’ when it comes to food photography, it is unpredictable. You can’t control the weather, the clouds, or the sunlight, so while natural light produces some beautiful photos, reliable natural light for the length of your shoot can be hard to come by.

Artificial lighting gives you flexibility, control, and consistency that you just can’t get when you’re working with and relying on… the sun! Particularly if you are photographing in the winter, on nights and weekends, live in a cloudy or rainy climate, or live someplace without many windows, artificial lighting is a necessity when it comes to food photography.

One of the biggest barriers to getting started with artificial lighting is the equipment. Which artificial lights are the best? Are there any affordable options? What other materials do you need? Curious to answer these questions and learn more about choosing the best artificial lights for food photography? We’re breaking it all down below!

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E-E-A-T for Food Blog SEO

If you’re a food blogger, you’ve probably heard SEO Experts emphasize the importance of creating ‘high-quality content.’ But what, exactly, does high-quality content mean? Well… lots of things! But one of the best ways to ensure that you’re consistently creating high-quality content as a food blogger is by aiming for content that exemplifies E-E-A-T, or Experience, Expertise, Authoritativeness, and Trustworthiness.

E-E-A-T is a brainchild of Google (which should get your SEO senses tingling!) and is part of Google’s Search Quality Evaluator Guidelines.

At the end of 2022, Google made a change to how it rates and ranks the quality of content (as part of its Search Quality Rater Guidelines), which influences where that content appears in the Search Engine Results Pages, or SERPS. This change expanded the initial concept of E-A-T, to include another E — Experience.

Creating content that exemplifies E-E-A-T ensures that you’re creating content first and foremost for your readers, that is high-quality (yes, there I said it again!), thorough, and future-proofed.

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New Course: Canva

New course on Canva

Good morning Food Blogger Pro members! We have exciting news today – our new course all about Canva is officially live. 🎉

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New Course: Selling Your eBook

Good morning, Food Blogger Pro fam! It’s time for a new and improved course today! 🎉

The wonderful Alexa recently updated our Selling Your eBook Course and it’s filled with everything you need to know about how to sell an eBook or other digital product. 📚

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7 Strategic Ways Food Creators Can Use ChatGPT

AI is the hot topic in the tech world these days, and ChatGPT is at the forefront of many food blogger’s minds. ChatGPT, created by OpenAI, is an artificial intelligence natural language processing model that was first released in November of 2022. Even though it’s relatively new, AI technology is changing rapidly, and it can feel like a challenge to keep up!

Many content creators have concerns about ChatGPT (and other generative AI models) using their content to generate responses without credit, and about the future of food blogging in an AI world. But there are also many opportunities for using ChatGPT as a tool in your food blogging toolbox to help you create high-quality content for your readers.

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Food Content Trends in November

Do you smell that? I smell cinnamon and nutmeg and mashed potatoes and pie and cookies and happiness. Okay, maybe not that last one, but the other ones for sure!

We’re coming up on the second to last month of the year. Can you believe that?! I surely can’t.

But with a new month comes new trends. And as we’re nearing the holidays, searches for food-related entertaining ideas are spiking.

That being said, this is the perfect opportunity to start promoting your holiday-themed content, and here are a few trends to help get you started:

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