Whether you're brand new to food blogging or a seasoned pro, we're here to help you with proven tips and strategies for growing your blog. Here on the Food Blogger Pro blog, you'll learn about building traffic, food blog SEO, social media tips, and more. Keep an eye out for a new post every week!
The meta description is an often-overlooked SEO element.
In this post we’ll answer the age-old question: what is a meta description?
We’ll also share why it’s important, where to find the meta description, how to change your meta description, and some basic advice for optimizing the meta description for your food blog.
Let’s jump in!
So you’ve decided to delve into email marketing – high five! You picked an email provider, and developed an opt-in strategy to get your readers and followers to subscribe to your newsletter. Now what?!
It is time to brainstorm your email welcome sequence to kick-off your email marketing strategy. This is where you can have some fun!
Hello friends! It is a wonderful day in Food Blogger Pro land!
We have a brand new Quick Win for you today, all about Quick Tips for Making Recipe Reels on Instagram! 🎥
Hey hey! 👋 Leslie here from Team FBP with some ultra-exciting news.
We just updated our course all about one of the most popular social media platforms — TikTok!
If you write a food blog, chances are you’ve developed countless recipes over the years. Whether an idea for a recipe has come to you in the middle of the night, during a dinner at your favorite restaurant, or from another recipe, you know that this is just the beginning of developing the recipe to be uniquely yours.
With this process can come many different questions. When is a recipe completely your own? What if you run-out of recipe inspiration? What is considered plagiarism? How do you come up with a brand new recipe? Can recipes be copyrighted? Where do you even begin?!
Let’s start with the basics.
If you’ve ever had a paid partnership with a brand, you know that contracts come with the territory. And if you haven’t done any sponsored content yet, now is the time to brush up on your negotiating skills and contract terminology.
We’ve reviewed the MAGIC Framework for negotiating with brands in the past, but we wanted to dive deeper into the most common areas for negotiation within contracts.
I know, I know, I can almost hear the snores through the computer screen. But learning the language of contracts can empower you to be a much stronger negotiator and can mean a difference of thousands of dollars in payment.
We’ve broken down six clauses of a sponsored content contract that often lead to negotiations between a brand and a content creator. Within each section, we’ll chat about the most important things to look out for and prioritize. Let’s dig in!
Helloooooo, summer and sunshine and never-ending pool days! ☀️
Well, almost. Here in the Northern hemisphere, summer doesn’t officially start until the end of June, but we are already embracing the summer spirit. Chances are your readers are too!
And if you’re trying to brainstorm some fresh new recipes to share on your blog or social media, we’ve got you covered. In this post, we’re sharing a roundup of foods that will be trending this summer to help give you some inspo for your content calendar!
Looking for more specific ideas for each month? Check out our monthly food content trends posts here:
Let’s dive into it, shall we?
Today, my friends, is one of my favorite days of the month: new course day. 🎉
And honestly, I have never been this excited about a new course. That’s because it’s all about Blog Post Writing 101, a topic I know so many of you are passionate about!
Are you creating videos for your blog posts? If so, you probably want to share them on social media.
Videos can be shared on pretty much every social media platform, which is great for getting the most out of the videos you’re producing.
But it can also be a bit confusing because there are different recommendations for each platform. Between the videos you share on Instagram Stories and on the Facebook Feed, the recommended dimensions can vary quite a bit.
Luckily, we have your back. 😊 This post will be constantly updated with new recommendations so you can be confident you’re sharing the right kind of video to each social platform:
Working with brands on sponsored content is one of the most popular ways that food bloggers, influencers, and content creators can monetize their online businesses.
That said, when it comes time to negotiate your rate and your work with a brand, it can get a little intimidating and complicated.
But knowing what to expect by doing some work ahead of time can help you feel more comfortable and confident when you get to the negotiations.
Allow us to introduce to you the concept of MAGIC, a framework created by our Legal Expert, Danielle Liss from Businessese, in our Negotiating with Brands Quick Win lesson available to all Food Blogger Pro Members.
This framework will help you approach negotiating with brands as a collaboration-based exercise, versus one rooted in conflict. It’ll help you identify and articulate what both sides want in a sponsored partnership so that both you and the brand are happy with the contracted work.