5 Ways to Create Instagram Reels as a Food Blogger

A screenshot of Pinch of Yum's Instagram Reels and the title of this article, '5 Ways to Create Instagram Reels as a Food Blogger'

It’s no secret that Instagram Reels are popular now. Like really popular.

And that means, as food bloggers, we have an opportunity to grow our Instagram accounts by leaning into creating Reels!

While you might initially just think about sharing recipe videos on Reels, there are so many other unique ways food creators can use this social media feature to their advantage. Let’s dive into them!

Keep Reading

Top 5 Tips for Food Bloggers on YouTube

Graphic of YouTube videos that reads 'Top 5 Tips for Food Bloggers on YouTube'

Confession: I am definitely not an expert when it comes to YouTube. 

So, naturally, here I am writing a post about advice on creating food content on YouTube. 🙂

I know it seems a wee bit cray-zee, but I’m a huge believer in the idea of expert enough. As a matter of fact, I’ll go so far as to say that sometimes not being the ultimate expert can actually make you a better teacher (see the above link for reasons why).

So if this isn’t The Expert’s Guide to YouTube, then what is it?

I think a better way to describe this post would be A Look into My Notebook: My Personal Top 5 Tips for Food Bloggers on YouTube

Keep Reading

Which social media platform should you use to promote your food blog?

a bowl of chili and the title of this article, 'Which social media platform should you use to promote your food blog?'

We all know that social media is an important part of an effective traffic growth strategy for a food blog. It helps you increase your reach to grow your audience, it’s where a lot of people spend time every day online, and it can help catch the attention of brands or other potential partnerships. But […]

Keep Reading

Using Hashtags on Instagram to Grow Your Food Blog


These words or phrases preceded by the pound or hash sign have gotten quite popular over the past few years, and for good reason! They can be an important part of your social media strategy, they can get your content in front of more people, and they can help you reach new followers interested in your niche.

Today we’re focusing on hashtags on Instagram, and in this post, we’ll help you shape your hashtag strategy, find hashtags, and effectively use hashtags on your Instagram posts.

Let’s dive into the wonderful world of hashtags, shall we?!

Keep Reading

4 Ways Twitter Can Help You Grow Your Blog

We all love social media. We love it! I know there are some of you out there who are saying "Ugh, how can she say that?? I hate social media!" But deep down, under all that prickly disdain, you know that social media is one of the keys to blog success. And isn’t it?

While we all love social media, we all probably have a fondness for one, maybe two, platforms that really pull our heartstrings. For me, it’s Facebook. I can surf Facebook for minutes to hours every single day given half a chance.

But Twitter? Nah. Not me. Twitter was "after my time" – meaning only that Facebook was the thing right after MySpace took a dive, and it stole my heart. Twitter was late to the party, and who wants to truncate all the wonderful, descriptive things that you have to say? Let’s just say Twitter is not my cup of tea, er, coffee.

That is, Twitter was not my cup of coffee until I learned about Twitter. No, it’s not just a way for teenagers to send mass messages about their daily activities. Used properly, Twitter can be a really powerful tool. Let’s explore how some Twitter nuances can really help you grow your blog, all in 140 characters or less.

Keep Reading