New Courses Articles

It’s my favorite Thursday of the month: new course Thursday! This month we’ve got a truly awesome one for you: ActiveCampaign!

Here at Food Blogger Pro we talk a lot about how important it is to build an email list. Having an email list means you have the ability to speak directly to your readers – they stay engaged better, they hear from you more often, and they feel a connection with you and your brand.

However, as Barry Moore from theactivemarketer.com talked about in a recent podcast episode, not all of your subscribers want or need to hear the same message at the same time. This is especially true if you are wanting to sell something to your list, contact a specific group of people about a potential project, or simply send timed emails out in an autoresponder.

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It’s time for another new course! This month: Gumroad!

When I first heard about Gumroad, I couldn’t even fathom what it was about. Is it about gum? roads? Gum on a road??

Fortunately, it’s neither of those. Gumroad is the easiest way to sell digital – and physical – products online. In one word? Amazing.

Gumroad takes all the hassle (I mean all of it) out of selling products online. You don’t have to worry about how to accept credit cards, or whether or not you can use PayPal, or even how to distribute the product to your customers. Gumroad takes care of all of it.

That means that the only thing you have to worry about is creating the actual product. You get more time to do the things you do best without worrying about the things you don’t care about.

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It’s time for a new course!! Woot woot!

This shiny new course is all about understanding ads. When you’re a new blogger (or one who’s just never gotten into using ads before), getting ads on your website can seem really confusing and difficult.

Terms like CPC, RMP, programmatic and viewability can leave you feeling jumbled before you even get to the part where you install the code on your website. It’s frustrating, to say the least!

In this course, Bjork takes a birds-eye look at what ads are and how you can use them on your website. He goes over all those confusing terms and explains them in words a regular person can understand. And then he shows how you can set up an "ad waterfall" on your website to make sure your ad slots are always getting filled.

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It’s new course day! And I can’t tell you how excited I am about today’s course because it is immediately applicable to problems that I am having right now.

Bjork didn’t even know this, but yesterday I had a bit of a meltdown because I was feeling like I just didn’t have enough time. Between sleeping (I need 8 hours), walking the dog 2–3 times per day, going to the gym, my “day job,” and feeding myself, I felt like I just didn’t have any time at all for my side projects.

So according to Bjork’s advice in this course, I’m going to hire someone to start feeding me so that I don’t have to do that myself.

Just kidding.

But really, finding enough time to do all of your things is hard enough. And when you finally do have some time to work on your food blog, it can be really easy to inadvertently waste some of that time doing other things that don’t matter as much.

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It’s new course day! Woot woot!

I am so excited about this new course because I know it will be so helpful to those of you who feel strapped for time and overwhelmed (um, everyone?!).

Here at Food Blogger Pro, we use a tool called Asana to keep on top of all the things we have to do. And as you guys know, we try to keep things fresh around here, so we generally have A LOT to keep track of. So, we looked for a system that would connect all of us, yet let each of us manage our own tasks individually. And Asana was the answer!

But then, I realized that I could use Asana for my own personal stuff, and it got a lot cooler. I now use Asana for planning my editorial calendar for my blog, planning when I need to schedule out all my social media posts, and keeping track of things that I want to put in my "back pocket" – the things that I want to do some day but don’t have the time for right now.

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You guys!! This is so crazy. I just made a course here on Food Blogger Pro. Whattt!!!

I know you all are used to Bjork’s slow, steady, and confident voice as he guides you through the terrifying and confusing world that is starting a food blog, and Lindsay’s teacher-esque tone as she helps you find your ground with social media and photography.

So if you’re totally weirded out by listening to me talk during this course – so am I! But I hope you’re okay with it. I really enjoyed making this course, and I really hope you learn something from it.

Ok, so enough of that. What the heck is this course all about? Well, let me tell you:

MailChimp!

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Alright everybody- chant with me: New course! New course! New course!

After many requests, we have a new course that I promise will be the answer to all your wildest hopes and dreams!

Okay, maybe not that drastic, but Pinterest is the place where we do our dreaming, no? And it’s also a form of social media that has huge potential for food bloggers. I’d call that dreamin’!

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The course so many of you have been desperately waiting for is finally here! Well, it was here last week, but let’s just ignore that. SO EXCITED ALL OVER AGAIN!

But really. This is exciting.

One of the most common struggles we hear from our members is that they have difficulties figuring out how to monetize their blogs. We had some monetization videos up since the beginning of FBP, but they were in dire need of a refresh.

Fortunately, Bjork came to the rescue! And in this course, you actually get to see him face-to-face the whole time as he talks you through the concepts of blog monetization.

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“How do I get more traffic and increase the income from my blog?”

That’s the most common question we get from people that are wanting to start or grow their blog.

But that’s not the right question to be asking, even if it’s the problem you’re trying to solve.

The right question is this:

“How do I understand my visitors better?”

Understanding your visitors is what drives traffic and income for your blog. Once you start to understand your audience then you’ll be able to predict what type of content will do well and know what type of products you should be creating.

That’s why I’m so excited for this new course on Hotjar. Hotjar is an analysis and feedback tool that will help you analyze how people are using your website and get feedback from visitors.

The best part? It’s a free tool.

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