Hello, friends! Happy [almost] March!
Can you believe it? <– I feel like I start all of these posts with this line. But I feel like 2019 is flying by.
March is an interesting month for search trends. It seems like there really is no rhyme or reason for some of the recipes readers are searching for in March, but with a little creativity, you can serve your readers some mouthwatering eats that are perfect for this time of year.
Ready? Let’s dive in.
St. Patrick’s Day
March 17. The day of green clothes, green beer, and green treats! Readers will be searching for festive ways to celebrate this year.
Maybe you want to go a little traditional and talk about the history and meaning of St. Patrick’s Day. It’s interesting that a holiday so closely related to parades, parties, and alcohol began as a religious feast, right? Or perhaps you want to go all-out with St. Patrick’s Day-inspired food this year. Or you can share some traditional Irish recipes with your readers – soda bread, Irish whiskey cocktails, or roasted potatoes. Or maybe add some green foods to traditionally non-green recipes. There are so many ways to get festive this St. Patrick’s Day.
Mark your calendars: St. Patty’s is Sunday, March 17, 2019.
Okay, I know basketball isn’t really food related, but it totally can be. And if you’re ever wanting to post basketball-inspired recipes, now is the time to do it. Look at this Google Trends chart:
If that isn’t the most cyclical trends graph I’ve ever seen, I don’t know what is. This is the time of year to post your basketball game day recipes—think fun finger foods, cute themed desserts, and delectable dips. March Madness goes from March 19th – April 8th, so get cookin’!
Speaking of cyclical terms…Egg searches (unsurprisingly) spike right at the end of March!
Eggs are so versatile, and there are so many creative ways you can use them this time of year. If you want to go Easter-related, try posting fun egg-decorating tips or a deviled egg recipe. If you want to step outside the box a bit, try adding your personal flare to classic egg-filled recipes like egg salad or frittatas.
Spring is *almost* here, and readers will be looking for tips on starting their spring gardens!
As food bloggers, we can focus on the *edible* kind of gardening and create resources for growing the best and tastiest vegetable garden around. Then you can create recipes based on the veggies growing in your garden. It’s a delicious cycle!
This isn’t a cyclical trend like a lot of the trends on this list, but searches for keto recipes and tips are on the rise.
In fact, I just saw an article that said that the popular weight-loss program, Weight Watchers, is suffering because of this trendy diet. If your niche is keto-friendly, it might make sense to create some content around helping your readers make the most out of this diet.
Let’s chat: Which trends do you think your readers will be searching for? Are there any other recipes you’re particularly excited to share this month?