Food Content Trends in March

Discover food, recipe, and content trends for the month of March — St. Patrick’s Day, March Madness, gardening, April Fools, and more!

Blue graphic of three leaf clovers that reads Food Content Trends in March with the Food Blogger Pro logo.

Hello, friends! Happy March! ☘️

March is an interesting month for search trends. It seems like there really is no rhyme or reason for some of the recipes readers are searching for in March, but with a little creativity, you can serve your readers some mouthwatering eats that are perfect for this time of year.

Ready? Let’s dive in.

Holidays to Remember

First things first, let’s chat about some upcoming holidays! As you’re planning out your content for the next few months, be sure to keep these dates in mind:

  • National Nutrition Month
  • March Madness: March 19 – April 8
  • Purim: March 23-24
  • St. Patrick’s Day: March 17
  • Oatmeal Cookie Day: March 19
  • Holi: March 25
  • April Fools’ Day: April 1

St. Patrick’s Day

March 17: the day of green clothes, green beer, and green treats! Readers will be searching for festive ways to celebrate this year.

Photograph of 5 Minute Magic Green Sauce in a bowl.

Recipe: 5 Minute Magic Green Sauce

Maybe you want to go a little traditional and talk about the history and meaning of St. Patrick’s Day. It’s interesting that a holiday so closely related to parades, parties, and alcohol began as a religious feast, right?

Or perhaps you want to go all-out with St. Patrick’s Day-inspired food this year. You could share some traditional Irish recipes with your readers like soda bread, Irish whiskey cocktails, or roasted potatoes. Or you could maybe even add some green foods to traditionally non-green recipes (or even share some naturally green recipes). There are so many ways to get festive this St. Patrick’s Day.

Mark your calendars: St. Paddy’s Day is March 17th!

March Madness

Okay, I know basketball isn’t technically food-related, but it totally can be. And if you’re ever wanting to post basketball-inspired recipes, now is the time to do it.

Google Trends results for march madness.

Looking for some ideas? Think fun finger foods, cute desserts, and delectable dips for dunking — pun intended. 🏀


Up next, egg searches (unsurprisingly) spike right at the end of March in advance of the Easter holidays.

Google Trends results for egg.

Eggs are so versatile, and there are so many creative ways you can use them this time of year.

If you want to go Easter-related, try posting fun egg decorating tips or a deviled egg recipe. If you want to step outside the box a bit, try adding your personal flair to classic egg-filled recipes like egg salad or frittatas, or round up your favorite egg recipes.

Easter is coming up fast, so be sure to get all of your egg-related content out as we head into April!

April Fools’ Day

It’s funny to think about April in a post about March trends, but it makes sense considering the very first day of April signifies the day for jokes, bamboozling, and hoodwinkery.

Maybe you can get those creative juices flowing and come up with a recipe that celebrates the fun and trickery surrounding April 1st. Think: food that looks like a different food, recipes that are a different color than usual, or “food crafts” parents can make for their kids.

One of my very favorite examples is Spaghettieis, which is actually a fairly common sundae in Germany. As the name suggests, it’s ice cream… that looks like spaghetti! Ice cream is pushed through a potato ricer (to resemble noodles), covered in a strawberry sauce (marinara), topped with chocolate truffles or cake balls (meatballs), and dusted with white chocolate shavings (parmesan). Fun and delicious! 🍝


Spring is almost here in the Northern hemisphere, and that means readers will be looking for tips on starting their spring gardens!

Google Trends results for gardening.

As food bloggers, we can focus on the edible kind of gardening and create resources for growing the best and tastiest vegetable garden around. Then you can create recipes based on the veggies growing in your garden.

What a delicious cycle, right?

And for those around the world…

Holi is the Hindu celebration also known as the Festival of Spring, the Festival of Color, and the Festival of Love. Holi marks the arrival of spring and is celebrated by throwing lots of bright-colored powders and water in the streets. Traditional foods eaten for Holi include Gujiya, lassi and pakore, all of which would be fun to put your own spin on this month!

For those of you in the southern hemisphere, March 21st marks the beginning of Fall! Pumpkins, pears and Brussels sprouts are all in season this month, and ready for delicious recipes.

Let’s chat: What trends are you most excited for this month? Leave a comment to let us know!

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    1. Most often cited culprit is rice and rice flour, which is used in many prepared gluten-free foods. Much rice and rice flour is high in arsenic.

  1. I’m pretty sure that Easter is actually on April 1–which would definitely explain why Easter cake is in the searches right now!

  2. You forgot Pi day! How could you!?

    In the UK, the 14th of March is also Mothers day.

    No guesses needed what my Mum will be getting this year 🙂

    1. Oh my goodness, I can’t believe we forgot about Pi day! One of the most important days of the year in my book. We’ll have to add it on there! 😊

      And good to know that Mother’s Day is coming up in the UK!