Hello, and happy spring!
The birds are chirping, the flowers are blooming, the sun is shining, and we’re so excited to welcome this new season with open arms.
With a new season comes new trending searches, and we’ve gathered some food-related searches that are popular in the month of April to help you plan out your editorial calendar.
Without further ado, here are some of the topics your readers might be searching for this upcoming month:
There are a lot of holidays on the horizon! And whether you’re celebrating at home or with others, we’re guessing that food will be a highlight of each special occasion.
Here are a few dates you might want to keep in mind:
- Passover: Saturday, March 27 to Sunday, April 4
- Easter: Sunday, April 4
- Earth Day: Wednesday, April 22
- Cinco de Mayo: Tuesday, May 5
- Mother’s Day: Sunday, May 9
- Memorial Day: Monday, May 31
- Juneteenth: Saturday, June 19
- Father’s Day: Sunday, June 20
When it comes to holiday content, don’t be afraid to get creative! Try making a roundup post with all your favorite Easter recipes or seven cocktails to try out for Cinco de Mayo. The possibilities are truly endless.
The fluffy, buttery, sugary goodness we all know and love as “cake” is trending this month!
Cake and our spring holidays go hand-in-hand, so you might want to try and incorporate those spring holiday themes into your baking endeavors. Carrot cake, coconut cake, lemon cake…they’re all super popular this time of year.
And while you’re at it, why not try switching things up a bit? In addition to posting a new recipe on your blog, think about sharing a cake decorating hack on TikTok or hosting an Instagram Live to bake a cake along with your followers. You never know what might go viral!
Yep. This spiky, green veggie is trending this month, and for good reason: it’s in season!
There is a ton you can do with asparagus – fresh or frozen. Grilled asparagus, pureéd asparagus, roasted asparagus…the list goes on and on. Encourage your readers to get their veggie on with other in-season produce like new potatoes, parsley, and artichokes. Yum yum.
All About the Outdoors
Okay, I don’t know about you, but I’ve been spending all my free time outdoors lately. Is there anything better than enjoying some delicious food on the patio or in the park during springtime?
Maybe you want to come up with some easy grilling ideas for your readers. Or perhaps you could share some family-friendly treats for a picnic. Or you could even create some lemonade recipes with a unique twist. There are just so many fun recipes that are perfect for the outdoors!
That being said, with warmer weather comes sniffling, sneezing, and itchy eyes. Searches for allergies are starting to spike this month, and it makes sense considering we’re in the thick of seasonal allergy time. While the allergy-prone might not be having too much fun this time of year, you can make their spring a little brighter.
Do you and your family have a natural remedy for seasonal allergies? A post about it might be popular this time of year!
You could also focus on your favorite ways to combat allergies: favorite allergy medication, ways to avoid scratchy eyes, etc. You can help keep your readers feeling their best this month.
Let’s chat: Which trends are you focusing on in April? Which do you think your readers will react to the most?