Food Content Trends in April

Discover food, recipe, and content trends during the month of April — from brunch and green vegetables to spring holidays, and more!

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Hello, and happy spring!

The birds are chirping, the flowers are blooming, the sun is shining, and we’re so excited to welcome this new season with open arms.

With a new season comes new trending searches, and we’ve gathered some food-related searches that are popular in the month of April to help you plan out your editorial calendar.

Without further ado, here are some of the topics your readers might be searching for this upcoming month:

Spring Holidays

There are a lot of holidays on the horizon! No matter what you’re celebrating, we’re guessing that food will be a highlight of each special occasion.

Here are a few holidays you might want to keep in mind over the next two months:

  • National Grilled Cheese Month
  • April Fools’ Day: April 1
  • Ramadan: March 10 – April 9
  • Passover: April 22 – 30
  • Earth Day: April 22
  • National Picnic Day: April 23
  • Cinco de Mayo: May 5
  • Mother’s Day: May 12
  • Memorial Day: May 27

When it comes to holiday content, don’t be afraid to get creative! Try making a roundup post with all your favorite Easter recipes or seven cocktails to try out for Cinco de Mayo. The possibilities are truly endless.

Asparagus

Yep. This spiky, green veggie is trending this month, and for good reason: it’s in season!

Google Trends results for asparagus recipes.

There is a ton you can do with asparagus – fresh or frozen. Grilled asparagus, pureéd asparagus, roasted asparagus… the list goes on and on.

Or you could encourage your readers to get their veggie on with other in-season produce like new potatoes, parsley, and artichokes! Yum yum.

All About the Outdoors

Okay, I don’t know about you, but I’ve been spending all of my free time outdoors lately. Because truly, is there anything better than relaxing on the patio or reading a book in the park during the first few weeks of spring?

So… why not bring your recipes to the grill or picnic table, too?

Google Trends results for picnic and BBQ recipes.

Brainstorm some easy grilling ideas to share with your readers. Or perhaps you could think of some family-friendly treats or unique lemonade recipes for a picnic. There are just so many fun recipes that are perfect for the great outdoors!

Brunch

With Easter this month and Mother’s Day just around the corner, readers are looking for delicious brunch recipes to prepare and share with their loved ones!

Why not share a bevy of brunch recipes, from pancakes, egg casseroles and fruit salads to muffins and mimosas!

Google Trends results for brunch recipes.

The sky is the limit when it comes to ideas for brunch recipes. And as you can see from the Google Trends chart, these recipes will be popular search items for several months in a row!

Ham, Egg, and Cheese Brunch Cups on a plate.

Recipe: Ham, Egg, and Cheese Brunch Cups

And for those around the world…

While we’re welcoming spring with open arms here in the Northern hemisphere, our friends in the Southern hemisphere are heading towards colder weather.

So if you (or your readers!) are based in the Southern hemisphere, you might want to consider sharing some autumnal recipes! And if you’re wondering what produce to include in your recipes, this handy dandy chart shows what fruits and vegetables are currently in season in Australia.

Let’s chat: Which trends are you focusing on in April? Which do you think your readers will react to the most?

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13 Comments

  1. I love the call out to GoT! I am seeing recipes inspired by them already and I bet we will see a whole SLEW of lemon cakes. Maybe not so much frey pie. lol

    We just got done rewatching the series in preparation. I was worried we werent going to make it.

    1. SAME! We’re almost done with the last season. Season 7 is so emotional, man. Haha.

      I have my GOT recipes scheduled! Cannot wait to share them 🙂

  2. Bjork was right about taking this time to help people. I have created new posts that are mainly comfort and pantry foods. I will leave the content I had ready for another time when we are not in crisis.My weekly Friday Finds link post has been only about coping mechanisms and food safety surrounding Covoranvirus for the last 2 weeks in the attempt to get people useful information. I live right outside NYC in CT and we are in so much peril. I just want to be human and let this be the season where I do not grow. Thanks Bjork! He is consistently a voice of reason. Be safe.

  3. Thanks for this update! I am seeing one of my asparagus recipes rise to one of my top performers this season. I tend to focus on asparagus for early spring, looking to branch out into other early spring veggies.

    Also will be gearing up for Cinco de Mayo. I have a number of posts that do well for that holiday.