Trending Now in Food Blogging - April

Alexa

by Alexa on Mar 30, 2017 in Trending Now

Find out what's trending in food blogging in April - cake, allergies, spring holidays, & more!

Hello, and happy spring!

As I’m typing this, all of the windows in my apartment are open, birds are chirping, the sun is shining, and I am one happy lady. #winterisnotcoming

With a new season comes new trending searches, and boy oh boy are they just delightful. It’s going to be an awesome springtime, friends. smile Here’s what trending in April:

Spring Holidays

The whole span of January - April is kind of a lull. After Christmas and New Year’s Eve in December, there really isn’t a holiday to celebrate until the spring. Luckily, spring holidays are right around the corner, so here are some dates to remember as you’re planning out your editorial calendar:

  • Easter: Sunday, April 16
  • Cinco de Mayo: Friday, May 5
  • Mother’s Day: Sunday, May 14
  • Memorial Day: Monday, May 29
  • Father’s Day: Sunday, June 18

Try to post new Easter content, republish old Easter content, or schedule existing Easter content on social media in the first week or two of April. Dessert recipes, meal plans, non-traditional Easter menu ideas…the works! Then try focusing on Cinco de Mayo and Mother’s Day recipes near the end of the month. It’s bound to be a delicious month as you’re planning ahead for these spring holidays!

Almonds and Cake

You know how we talked about cake trending last month? The fluffy, buttery, sugary goodness is still trending this month!

Cake and our spring holidays go hand-in-hand, so you might want to try and incorporate those spring holiday themes into your baking endeavors. For example, one of the most popular cakes associated with Easter is good old fashioned carrot cake (it’s one of my faves, too!). Instead of posting a traditional carrot cake recipe, you could try switching it up with fun mix-ins or ingredients like Sally did with her Pineapple Carrot Cake. Or you could mix in another trending ingredient: almonds! You could also try and make a theme cake for Easter; it doesn’t get much cuter than this Confetti Coconut Bunny Cake from How Sweet It Is!

Find out what's trending in food blogging in April - cake, allergies, spring holidays, & more!

Natural and Whole Foods

On the other side of the spectrum, natural and whole food searches are trending in April. Even though your readers are interested in holiday recipes, they might be more interested in the lighter, healthier side of celebrations.

Perhaps you can give your readers a lighter meal plan for the holidays. Better yet, you can focus on in-season produce and focus on dishes that naturally accentuate the flavors of the season. If your blog is more niched, try converting a classic holiday recipe to fit your niche, just like Ali with her Gluten Free and Vegan Carrot Cake).

Allergies

With warmer weather comes sniffling, sneezing, and itchy eyes. Searches for allergies spike this month, and it makes sense considering we’re in the thick of seasonal allergy time. While the allergy-prone might not be having too much fun this time of year, you can make their spring a little brighter.

Do you and your family have a natural remedy for seasonal allergies? A post about it might be popular this time of year! You could also focus on your favorite ways to combat allergies: favorite allergy medication, ways to avoid scratchy eyes, etc. You can help keep your readers feeling their best this month.

Find out what's trending in food blogging in April - cake, allergies, spring holidays, & more!

Question: How are you going to help your readers celebrate spring?


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