Podcasts Archive

158: How to Grow Your Instagram Following to 100k with Lise Ode

by Alexa @ FBP on Jul 10, 2018 in Building Traffic and Growing Your Audience, Food Blogger Stories

Welcome to episode 158 of the Food Blogger Pro podcast! This week on the podcast, Bjork chats with Lise Ode from Mom Loves Baking about growing her Instagram following.

Growing your social media following sometimes feels like an impossible goal, but Lise has figured out the trick to quickly and authentically grow her Instagram following.

Her Instagram account, @momlovesbaking, now has 100K followers. And that’s after having just a few thousand followers a few months ago.

Lise will talk about the course that helped skyrocket her Instagram following, how she improved her photography skills, and the story behind her first post to ever go viral. If you’re looking for ways to increase engagement and growth on your Instagram account, you’ll learn a lot from this episode!

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157: More Clicks, Subscribers, and Sales with Pinterest with Kate Ahl

by Alexa @ FBP on Jul 3, 2018 in Building Traffic and Growing Your Audience

Welcome to episode 157 of the Food Blogger Pro podcast! This week on the podcast, Bjork chats with Kate Ahl from Simple Pin Media about treating Pinterest as a long-term game and generating conversions.

Sharing your content on Pinterest is almost like being in a relationship.

You have to show your commitment by giving it attention every single day. You need to completely understand your audience and give it what it needs. You need to face your challenges head-on in the hopes of creating a thriving, flourishing, and active connection.

If it sounds like a lot, it is. But Kate is here help. She’s chatting about prioritizing your Pinterest efforts for maximum clicks, subscribers, and sales. You can grow your blog and business with Pinterest, and this episode will teach you how.

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156: Building a Healthy Blog and a Healthy Life with Liz Della Croce

by Alexa @ FBP on Jun 26, 2018 in Food Blogger Stories

Welcome to episode 156 of the Food Blogger Pro podcast! This week on the podcast, Bjork chats with Liz Della Croce about balance, health, and focus.

Running your blog as a business takes a lot of balance. Especially if you have a well-rounded approach to health in mind.

Between her journey through weight loss to growing her blog into a profitable business, Liz has figured out how to keep a healthy balance in both her personal and professional lives. You’ll learn about her work processes, her approach to balance, and how she prioritizes her work in this interview. Enjoy!

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155: Keeping it Fresh and Avoiding Burnout with Bjork Ostrom

by Alexa @ FBP on Jun 19, 2018 in Running an Online Business

Welcome to episode 155 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about important ways to overcome blogger burnout.

Burnout happens to everyone, so it’s helpful to have a few tips and tricks in your back pocket for when that feeling strikes.

That’s why Bjork’s here today. He’s talking about the seven burnout-fighting tips he implements in his own life. Between an efficient way to take a weekend trip to finding the perfect coffee shop when you want to switch up your work environment, this episode will equip you tools to knock out your blogger burnout.

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154: 5 Tips to Improve Your Food Photography with Rachel Korinek

by Alexa @ FBP on Jun 12, 2018 in Food Blogger Stories, Food Photography

Welcome to episode 154 of the Food Blogger Pro podcast! This week on the podcast, Bjork chat with Rachel Korinek from Two Loves Studio about improving your food photography with five powerful tips.

Spend five seconds on Rachel’s photography site, Two Loves Studio, and you’ll know that she knows photography.

Rachel understands the important role food photography plays in the growth of any kind of food-based business. The saying, “Eat with your eyes” is much more true when your colors look real-to-life, your composition is authentic, and your prop choices make sense.

From lighting to editing to color theory, Rachel explains these principles in detail on her blog, and she’s here today to share five important tips that can improve your food photography.

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153: Playing the Game of Business with Kevin Waldron

by Alexa @ FBP on Jun 5, 2018 in Running an Online Business

Welcome to episode 153 of the Food Blogger Pro podcast! This week on the podcast, Bjork chat with Kevin Waldron about being an effective business owner and achieving the life you want.

Kevin isn’t just a business coach, he’s Bjork’s business coach! He’s in the business of helping people evaluate their current business situation and giving them actionable ways to get to where they want to be.

In this episode, Kevin talks about how you can play the game of business to get what you want. You’ll learn how to evaluate what you should be doing more of and, more importantly, what you shouldn’t be doing as you grow into an effective leader and business owner.

Let’s dive in!

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152: 6 Blogging Mistakes Made By a Veteran Food Blogger with Carrie Forrest

by Alexa @ FBP on May 29, 2018 in Food Blogger Stories

Welcome to episode 152 of the Food Blogger Pro podcast! This week on the podcast, Bjork chat with Food Blogger Pro member, Carrie Forrest, about 6 big mistakes that she made over her 9 years of blogging.

Today’s podcast is extra special because we’re featuring a Food Blogger Pro member, Carrie from Clean Eating Kitchen!

Carrie has been blogging for nine years, and as you can imagine, she has learned a lot about her readers, the blogging industry, and herself in that time.

And that’s why she’s here today. Between learning the hard truth about what happens when you change your URLs to alienating her audience, she’s sharing the top 6 mistakes she made and how you can avoid making them yourself.

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151: Designing Your Lifestyle with Stephanie Wise

by Alexa @ FBP on May 22, 2018 in Food Blogger Stories

Welcome to episode 151 of the Food Blogger Pro podcast! This week on the podcast, Bjork chat with Stephanie Wise from Girl Versus Dough about stepping away from blogging and pivoting her focus.

When running a business online, it’s easy to experience burnout. Stephanie is familiar with the feeling; she actually stopped blogging at Girl Versus Dough for the majority of last year.

In that time, she focused on her family and reevaluated what made her love blogging in the first place.

Now that she’s back to blogging, she views the process of producing content in a new light. She’ll talk about what’s next for her and her blog, as well as her advice for others who are thinking about pivoting.

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150: Get to Know Bjork Ostrom

by Alexa @ FBP on May 15, 2018

Welcome to episode 150 of the Food Blogger Pro podcast! This week on the podcast, Bjork is in the hot seat, and he chats about his favorite music, how he formed his management style, and his favorite Pinch of Yum recipe.

Happy 150th episode day!! We’re so honored and thrilled to have you listening along to the Food Blogger Pro Podcast each week, so to celebrate, we’re publishing a fun Q&A episode with our fearless leader, Bjork Ostrom.

We’ll focus on some business and blogging questions, and then dig into the personal stuff and discover more about Bjork’s music career (!!!) and his unconventional favorite Pinch of Yum recipe.

This interview was a lot of fun, and we really hope you enjoy it!

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149: How to Get Your Content to Stand Out on Pinterest with Yuka Ohishi

by Alexa @ FBP on May 8, 2018 in Building Traffic and Growing Your Audience

Welcome to episode 149 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Yuka Ohishi about optimizing your posts for Pinterest.

Pinterest can be one of the biggest sources of traffic for food bloggers, so it’s important to optimize your posts, descriptions, and photos for Pinterest success.

That’s why Yuka is here today. She has worked at Pinterest for a few years, and she knows the ins and outs of the platform. She’ll answer some of our members’ most common Pinterest questions like how big your pins should be, how hashtags work, how to optimize Pinterest descriptions, and so much more.

If you’re looking for ways to improve your Pinterest efforts, this episode is for you!

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