Welcome to episode 141 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Alexis Joseph about building two thriving full-time businesses.
Alexis is the definition of a #girlboss. She’s the co-founder of a thriving restaurant, the author of a successful blog, and a registered dietitian.
How does she find time for it all? Good question. She’s here today to share all about it. You’ll learn about what she does in a typical day and how she balances it all.
Welcome to episode 139 of the Food Blogger Pro podcast! This week on the podcast, we’re sharing the Q&A from our recent Recipe Video Bootcamp.
Have you tried making recipe videos yet? They’re incredibly popular right now, and they’re a great way to grow your audience and social media following.
We recently held a Recipe Video Bootcamp where we taught attendees how to shoot and edit their own food videos like a pro. Our last session of the day was a Q&A with Lindsay Ostrom and Alana Woolley from Pinch of Yum, and we’ve decided to share it as a podcast episode today! You’ll learn all about how the Pinch of Yum team handles producing and sharing high-quality video content every week.
Welcome to episode 134 of the Food Blogger Pro podcast! This episode is a special FBP Rewind episode where we’re rewinding to one of our first and most popular episodes with Sally McKenney from Sally’s Baking Addiction.
If you haven’t been over to Sally’s Baking Addiction yet, you are certainly missing out. Sally creates baked goods to swoon over – from cheesecake to brownies to pies, and everything you can imagine with funfetti. She’s also a whiz when it comes to blog success. Sally took her blog from zero to hero (read: full time job) in just two years. She is now the author of three cookbooks, Sally’s Baking Addiction, Sally’s Candy Addiction, and Sally’s Cookie Addiction.
If you dream of taking your hobby blog to full-time status, this episode is not to be missed!
Welcome to episode 129 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with David Lebovitz about how to develop the ability to stick with it, a lesson that helped him build his brand, and his a-typical approach to blogging analytics.
1999 was a big year for David; he left his job as a pastry chef to write his first cookbook, Room for Dessert and started a recipe blog. Little did he know that he was becoming one of the pioneers of the food blogging industry!
From there, David moved to Paris, wrote a few more cookbooks, and learned how to do what he loves while providing value to his readers. You’ll learn about his philosophy on email etiquette, his favorite social media platform, and why his blog is so important to his cookbook-writing process.
Welcome to episode 125 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Shawn Wenner and Chris Hill from Entrepreneurial Chef about the common characteristics of chefs, how to diversify your online income, and what it takes to make it as an entrepreneurial chef.
Being an entrepreneur isn’t always easy. In fact, it’s often really really tough. Especially when food is involved.
That’s why Shawn and Chris started Entrepreneurial Chef: to provide tools and resources for food entrepreneurs so that they can grow successful brands and businesses. They’ve built a brand around their own skills to help others in the food space monentize, serve customers, and pursue their dreams.
Welcome to episode 124.5 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Katy Keck from Palate Passion Purpose and Ben Myhre from Ramshackle Pantry.
We’re so excited about this bonus episode! Today we’re featuring two of our members: Katy Keck and Ben Myhre. They’re living the food blogging dream: blogging full-time, connecting with readers, and creating content every week.
Hear them talk about leaving their full-time jobs, growing their blogs, and more, covering the ups and downs of blog and business ownership. Plus, they share how they’ve used the fundamentals learned on Food Blogger Pro on their own blogs.
Welcome to episode 118 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Gaby Dalkin from What’s Gaby Cooking about understanding your brand, developing a product line, and working with a team.
Gaby’s blogging story isn’t the typical blogging story. She started as a private chef for Jessica Simpson, built a team, and even worked with Williams Sonoma on a product line. Oh, and she also managed to build a hugely successful food blog, What’s Gaby Cooking.
But all of her success is rooted in a strong understanding of her personal and blog brand. She has an acute understanding of her audiences across all of her platforms, and that understanding influences how she interacts with those audiences.
Welcome to episode 117 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Maria Lichty from Two Peas and Their Pod about how blogging has changed in the past 10 years.
When Maria started blogging at Two Peas and Their Pod, the food blogging industry looked quite different.
Instagram, Snapchat, and Pinterest weren’t around, videos weren’t as popular, and the industry as a whole was much smaller.
But Maria has learned to adapt to this quick-changing world and to work to her strengths while growing her blog. She has hired a team to help her manage her social media and video work while she focuses on the work she loves like recipe testing, photography, and more.
Welcome to episode 116 of the Food Blogger Pro podcast! This week on the podcast, we’re sharing the Q&A from the Sponsored Content Bootcamp. You’ll hear Danielle Liss and the Pinch of Yum team talk about starting sponsored content, pricing your work, and reaching out to brands.
Sponsored content is a great way to generate income for your blog and make connections with brands you really love.
At the Sponsored Content Bootcamp on September 12, 2017, we showed attendees how to price their work, the tools you need to create sponsored content, and how the Pinch of Yum team handles their sponsored content work. We also held a Q&A at the end of the day where we answered questions from our attendees about sponsored content.
We’re sharing that Q&A with our podcast family today, and we couldn’t be more excited. Danielle Liss from Hashtag Legal and Businessese and Lindsay and Jenna from Pinch of Yum answer some of your questions about creating awesome sponsored content.
Welcome to episode 115 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Kathryne Taylor from Cookie & Kate about how she decided her blog would have a food focus, when she chose to make her first hire, and her advice for future cookbook authors.
While Kathryne’s blog Cookie & Kate didn’t start out as a food blog, she transitioned to sharing healthy, whole food recipes. From there, Cookie & Kate became her full-time job, and she quickly learned the ins and outs of blogging, web development, and design.
Just a few months ago, Kathryne released her first cookbook, Love Real Food, which has gained a ton of praise (including nearly 200 5-star reviews on Amazon). She learned a lot from the cookbook publishing process, and she has a few tips that will help aspiring cookbook authors turn their ideas to realities.