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148: Pivoting to Find Success with Steph Jones

Welcome to episode 148 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Steph Jones from Steph Yoga about realizing there needed to be a change in her career and how she made that change happen.

Sometimes we think we know exactly what we want to be doing in life, only to learn that it’s not as fulfilling as we had hoped.

That’s the exact situation that Steph found herself in when she realized that there needed to be a change. She decided to become a yoga instructor and wanted to take her passions to an online platform.

Fast forward through a lot of work, testing her idea, and building her site, she now has a thriving yoga membership workout site that helps its members transform their health and bodies through yoga. You’ll learn all about how she found her passions and built her business in this interview.

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147: GDPR for Influencers with Danielle Liss

Welcome to episode 147 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Danielle Liss from Hashtag Legal and Businessese about understanding GDPR.

Have you heard of GDPR? It’s a regulation in the EU about data protection, and it affects everyone with readers in the EU.

These four letters are causing a lot of confusion and raising questions in our niche, so Danielle is here today to help us all understand its impact.

It’s important to understand the rules and regulations of GDPR so that we can protect ourselves as bloggers and business owners, but it’s also important so that we can protect the privacy of our readers. You’ll learn how to audit your site for compliance, the difference between different types of data, and how you might be collecting data on your site visitors without knowing it.

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145: Present Over Perfect with Shauna Niequist

Welcome to episode 145 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Shauna Niequist about inspiration, knowing when to disconnect, and living with intention.

Shauna understands how important it is to live a life full of meaningful choices and intentional seasons, but she didn’t always live this way. It took her coming to a breaking point to really evaluate her choices and understand what’s really important.

As bloggers and entrepreneurs, we tend to feel the need to constantly be connected to social media, responding to comments, and answering emails. But while those things are important, it’s also important to recognize when you should disconnect, say no, and seek silence for a bit. You’ll learn how to live “Present Over Perfect” in this episode!

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141: Hustling to Build Two Full-Time Businesses with Alexis Joseph

Food Blogger Pro Alexis Joseph Podcast

Welcome to episode 141 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Alexis Joseph about building two thriving full-time businesses.

Alexis is the definition of a #girlboss. She’s the co-founder of a thriving restaurant, the author of a successful blog, and a registered dietitian.

How does she find time for it all? Good question. She’s here today to share all about it. You’ll learn about what she does in a typical day and how she balances it all.

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140: From $300k in Product Sales to $9m in Software Sales with Nathan Barry

Welcome to episode 140 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Nathan Barry from ConvertKit about how he started his career and pivoted to focus on selling software.

Nathan started out as a designer and app developer, and he launched his first product to an email list of 800 people. Thus started his successful product sales career, writing three books, two courses, and building an email list.

But then in October 2014, Nathan decided to pivot. He decided to focus on his email software, ConvertKit, which was making only $1,000/month in revenue at the time. Now ConvertKit has over 18,000 users, including Pat Flynn, Leo Babuta, and Chris Gillebeau.

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137: One Million App Downloads in One Year with Trey George

Welcome to episode 137 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Trey George about building, developing, and managing apps.

Building an app can be an exciting addition to your online business, and Trey is a pro at managing apps at A Color Story.

Trey has had a hand in building four apps for the A Beautiful Mess brand (the A Beautiful Mess app, Party Party, A Color Story, and A Design Kit), and he has quickly learned what works, what doesn’t, and what’s important to consider when building an app. If you’ve ever thought about building an app for your blog, this episode is for you!

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135: Bjork Gets Interviewed: Making a Living from Blogging from the Dishing with Delishes Podcast

Welcome to episode 135 of the Food Blogger Pro podcast! This week, we’re playing an episode from the Dishing with Delishes podcast.

In this episode, Bjork chats with Elaine about starting Pinch of Yum and Food Blogger Pro, building a team, and developing plugins. You will also learn how Lindsay and Bjork met. Spoiler alert: they’re high school sweethearts!

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132: Perfecting Your Story and Your Brand with Laurie Buckle

Welcome to episode 132 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Laurie Buckle from CookIt Media about the importance of the story behind your brand.

Laurie has an acute understanding of the power of story. Your brand’s story is the reason why your brand exists, and it helps facilitate a connection with your readers that creates loyalty throughout your blogging career.

Over at CookIt Media, Laurie helps bloggers solidify their stories and brands. She believes that story is the best communication tool that you can use, and she’s here to speak about how you can discover and perfect your own brand’s story.

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131: Three Ways to Set Smarter Goals in the New Year with Bjork Ostrom

Welcome to episode 130 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about setting goals for the new year.

Have you ever set a goal for the new year and not followed through? We’ve all been there.

Bjork is here to help you with three mental frameworks that will help you make smarter goals and keep you motivated in the new year. Between understanding why you’re setting a specific goal to why it’s important to practice gratitude, this episode will help you strategically and intentionally create goals to help you and your business grow.

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129: Forging Your Own Path with David Lebovitz

Welcome to episode 129 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with David Lebovitz about how to develop the ability to stick with it, a lesson that helped him build his brand, and his a-typical approach to blogging analytics.

1999 was a big year for David; he left his job as a pastry chef to write his first cookbook, Room for Dessert and started a recipe blog. Little did he know that he was becoming one of the pioneers of the food blogging industry!

From there, David moved to Paris, wrote a few more cookbooks, and learned how to do what he loves while providing value to his readers. You’ll learn about his philosophy on email etiquette, his favorite social media platform, and why his blog is so important to his cookbook-writing process.

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