Podcasts Archive

How Food Dolls Turned Facebook Into Their Top Traffic Source

by Emily @ FBP on Mar 10, 2026 in Building Traffic and Growing Your Audience

Welcome to episode 561 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alia and Radwa Elkaffas from Food Dolls.

Alia and Radwa, the sisters behind Food Dolls, join us on the podcast to discuss how they built a thriving food business with a Facebook-first strategy.

With over 5 million followers on Facebook, Food Dolls has become a case study in adapting to platforms, navigating algorithm changes, and continuously evolving content formats. In this episode, Alia and Radwa share how they got started, how they divide responsibilities today, and how they think about analytics, monetization, recipe development, and platform-specific strategies in 2026.

Whether you’re just beginning on Facebook or looking to rethink your traffic mix, this episode is filled with actionable insights and tips to get you started on the right foot.

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Strategically Launching a Food Blog with Jessica Wine

by Emily @ FBP on Mar 3, 2026 in Food Blogger Stories

Welcome to episode 560 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Wine.

In this episode, we’re chatting with Jessica Wine about what it really takes to launch a food blog from the ground up. Drawing from her background in the tech start-up world, Jessica shares all of the details about her launch process and why she intentionally built in a learning and development phase before ever hitting publish.

From branding and backend tech to time management and AI, this conversation is packed with practical insights for anyone preparing to start — or restart — a food blog the right way.

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Food Blogging News Roundtable: Debunking SEO Myths, AI Frankenstein Recipes, and Paid Newsletters

by Emily @ FBP on Feb 24, 2026 in Food Blog SEO, Monetizing an Online Food Business

Welcome to episode 559 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is sitting down to chat with Emily Walker from the Food Blogger Pro team!

Welcome back to another Food Blogging News Roundtable! In this episode, we’re diving into the biggest stories impacting food creators right now.

Bjork and Emily discuss everything from the “SEO is dead” panic to AI-generated Frankenstein recipes, smarter email automations, paid newsletters, and what’s actually working on Pinterest in 2026.

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Trusting Your Creative Instincts to Build a Million Follower Food Brand with Claire Dinhut

by Emily @ FBP on Feb 17, 2026 in Food Blogger Stories

Welcome to episode 558 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Claire Dinhut from Condiment Claire.

Claire Dinhut first started sharing food content on TikTok when she lost her job working on a food and travel docuseries during the pandemic. Since then, she has grown to over 1 million followers on TikTok, published a cookbook, and started a Substack blending food, travel, and history into a cohesive content brand. Claire’s journey is a good reminder that you don’t need to follow a rigid formula to succeed online. By leaning into what felt natural — documenting her interests, telling stories she genuinely cared about, and creating without overthinking — she built a business that feels aligned, sustainable, and creatively fulfilling.

Whether you’re curious about Substack, growing on TikTok, or finding your own creative rhythm, this episode is packed with insight and encouragement to trust the way you create best.

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Infusing Your Culture into Your Brand and Launching a Digital Zine with Krista Linares

by Ann @ Food Blogger Pro on Feb 10, 2026 in Building Traffic and Growing Your Audience

Welcome to episode 557 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Krista Linares of Nutrition Con Sabor.

In this episode, Bjork is sitting down with Krista Linares, a dietitian who made the bold choice to transition back to a full-time job to reclaim her mental bandwidth (and yes, solve the health insurance nightmare). It’s a refreshing look at why stability might actually be the secret ingredient to better creative work.

She didn’t just change her job, though! She completely overhauled how she shows up online. With the nutrition space getting flooded by generic AI content, Krista realized standard blogging wasn’t cutting it anymore. She opens up about her pivot to a “digital zine” — a mix of recipes, hot takes, and cultural deep dives — and why leaning into your specific, un-copyable voice is the only way to make it in today’s digital landscape.

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The Reality of Career Pivots and Building an Authentic Brand with Tanya Harris

by Ann @ Food Blogger Pro on Feb 3, 2026 in Building Traffic and Growing Your Audience

Welcome to episode 556 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tanya Harris of My Forking Life.

Have you ever wondered what it takes to walk away from a “prestigious” career to chase a creative dream? In this episode, former attorney turned food blogger Tanya Harris gets real about the guilt, identity shifts, and mental hurdles of trading in the courtroom for the kitchen. She opens up about the challenge of redefining success on her own terms and why aligning your work with your personal values is the secret to longevity.

Tanya also touches on the business side of full-time blogging — from the dynamics of working with her spouse to using AI tools to avoid burnout, she shares practical strategies for building a sustainable brand. We think you’ll find this episode really insightful as you think about how you can be your authentic self online and grow your blog.

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Pinterest Strategy for Food Creators in 2026 with Kate Ahl

by Emily @ FBP on Jan 27, 2026 in Building Traffic and Growing Your Audience

Welcome to episode 555 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Ahl from Simple Pin Media.

Pinterest has changed a lot in the last year — and food creators are feeling it. With the rise of AI-generated content (aka “AI slop”), many established bloggers have seen traffic declines, while newer creators are still finding success on the platform.

In this episode, we’re joined by Kate Ahl to break down what’s really happening on Pinterest right now. We talk about how AI has impacted the platform, whether Pinterest still offers a strong ROI for food creators, and what strategies actually work in 2026 — especially if you’re an established creator wondering whether Pinterest is still worth your time.

Kate also shares practical, actionable advice for using Pinterest more intentionally, building trust with users, and showing Pinterest (and your audience) that there’s a real human behind your content.

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Food Blogging News Roundtable: The State of SEO, Pinterest Search, and the Facebook Algorithm

by Ann @ Food Blogger Pro on Jan 20, 2026 in Food Blog SEO

Welcome to episode 554 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is sitting down to chat with Emily Walker from the Food Blogger Pro team!

If you’ve been feeling like the ground is shifting beneath your feet as a creator lately, you aren’t imagining things. Between Google’s constant updates and the changing habits of social media users, the content creator’s playbook looks a lot different than it used to. In this episode, Bjork and Emily break down why SEO isn’t actually dying — it’s just evolving into something that demands a lot less robot-speak and a lot more human connection.

They’ll also dive into how Pinterest is quietly becoming the search engine of choice for Gen Z and discuss the fascinating new ways Instagram is letting users “hack” their own algorithms to see more of what they actually want. If you want to know how to structure your content for machines but write it for actual people (and keep your sanity in the process!), this conversation is exactly what you need to hear this week.

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Reclaiming Your Audience and Moving Beyond Google with Phoebe Lapine

by Ann @ Food Blogger Pro on Jan 13, 2026 in Building Traffic and Growing Your Audience

Welcome to episode 553 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Phoebe Lapin from Feed Me Phoebe.

In this episode, Phoebe joins us to talk about her evolution from the early days of blogging to the current landscape, opening up about why the constant SEO headaches finally pushed her to pivot toward Substack. She shares exactly how she’s reclaiming her connection with her readers and why shifting your focus from “content creator” back to “writer” might be the best move for your brand right now.

But this conversation isn’t just about switching platforms; it’s a masterclass in creative longevity. Phoebe gets real about the systems that keep her from burning out, including the game-changing decision to hire an SEO team so she could get back to doing what she loves. We also dive into why picking a niche that genuinely excites you is the only real secret to sticking around for the long haul. Whether you’re looking to shake up your workflow or just need permission to step off the algorithm hamster wheel, this episode is a must-listen.

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Why Search Intent Matters for Food Bloggers with Liane Walker from Foodie Digital

by Emily @ FBP on Jan 6, 2026 in Food Blog SEO

Welcome to episode 552 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Liane Walker from Foodie Digital and the Siftr SEO Newsletter.

In this episode, we’re joined by Liane Walker to talk about what’s actually working in search for content creators right now. Liane breaks down why understanding your brand, defining a clear niche, and owning your expertise are more important than ever — especially as search continues to evolve.

Bjork and Liane also dig into search intent: what it is, why it matters, and how mismatches between intent and content can quietly hurt your performance. Liane shares practical advice on writing clearer, more intentional recipe titles, avoiding the pitfalls of keyword chasing, and adapting keyword research in a world influenced by LLMs. Plus, we cover how to evaluate existing content using Google Search Console, what a “good” click-through rate looks like for recipe queries, and how to spot opportunities to better capture attention — and keep it on your site.

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