The Food Blogger Pro Podcast

We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday!

353: Getting the Most Out of Pinterest as a Content Creator in 2022 with Jane Ko

Leslie Jeon
by Leslie Jeon on Apr 19, 2022 in
A laptop showing Pinterest and the title of Jane Ko's episode on the Food Blogger Pro Podcast, 'Getting the Most Out of Pinterest.'

Welcome to episode 353 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jane Ko from A Taste of Koko about her Pinterest strategy as a content creator.

Today, we’re really excited to be chatting all about Pinterest with Jane Ko!

She runs A Taste of Koko, a food and travel blog focused specifically on Austin, Texas. And since she has been blogging since 2010, her content and social media strategy has definitely evolved over the years.

In this episode, you’ll hear what her revenue streams are as a content creator, what her current Pinterest strategy looks like, how she repurposes content across different social media platforms, and more. Enjoy!

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352: How to Optimize Your Ad Revenue with Paul Bannister and Courtney Kahn from AdThrive

Leslie Jeon
by Leslie Jeon on Apr 12, 2022 in ,
Lots of dollar sign necklaces and the title of Paul Bannister and Courtney Kahn's episode on the Food Blogger Pro Podcast, 'Optimize Your Ad Revenue.'

Welcome to episode 352 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Courtney Kahn from AdThrive about optimizing ad revenue.

Today, we’re really excited to be chatting about all things advertising with two members of the AdThrive team, Paul Bannister and Courtney Kahn!

Ads are one of the best ways to earn passive income from a blog, so it’s not surprising that many food bloggers place a lot of emphasis on increasing their ad revenue.

And in this episode, Paul and Courtney are sharing all their expert advice on just that topic: how to optimize your ads and increase your earnings. You’ll also hear what changes will be coming soon to the ad industry, how the ad industry works behind the scenes, and more.

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351: Understanding Data Collection, GDPR, and CCPA as a Content Creator with Danielle Liss

Leslie Jeon
by Leslie Jeon on Apr 5, 2022 in
A laptop showing Google Analytics and the title of Danielle Liss's episode on the Food Blogger Pro Podcast, 'Understanding Data Collection.'

Welcome to episode 351 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about understanding data collection, GDPR, and CCPA.

We’ve probably all heard the terms GDPR and CCPA at one point or another… but what do they actually mean? And how do they impact us as content creators?

That’s what we’re discussing in this episode with Danielle Liss! She’s our Legal Expert here at Food Blogger Pro, and she’s coming back on the podcast today to chat all about data collection and important legal considerations to keep in mind as influencers.

It’s a great episode, and Danielle is fantastic at communicating complex legal topics in an easy-to-understand manner. Enjoy!

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350: Results and Takeaways from the Food Blogger Pro Podcast Listener Survey

Leslie Jeon
by Leslie Jeon on Mar 29, 2022 in
A laptop and headphones and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, 'Podcast Listener Survey Results.'

Welcome to episode 350 of The Food Blogger Pro Podcast! This week on the podcast, Bjork shares some of the main takeaways from our recent Podcast Listener Survey.

We recently asked our podcast listeners to participate in a Food Blogger Pro Podcast Listener Survey, and we’re so excited to share the results with you today!

In this episode, you’ll learn more about our podcast listeners — how they’re sharing content in the world, how they’re monetizing their businesses, and what social media platforms they find the most useful in helping them grow their following.

Aside from that, you’ll also hear about some of their current traffic and monetization goals, struggles they’re facing as content creators, and tools they’re using to level up their businesses.

We hope you enjoy learning more about our audience in this survey recap episode!

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349: How to Live More Sustainably and Avoid Food Waste as a Food Blogger with Marley Goldin

Leslie Jeon
by Leslie Jeon on Mar 22, 2022 in
Various jars of food and the title of Marley Goldin's episode on the Food Blogger Pro Podcast, 'Living More Sustainably.'

Welcome to episode 349 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Goldin from Marley’s Menu about how to live sustainably and avoid food waste as a food blogger.

On average, over 40% of food gets tossed annually in the United States, and a large majority of that food waste happens at home. So as both individuals and food bloggers, it’s important that we make conscious decisions about our food.

But what are some easy changes we can implement to live and eat more sustainably? And as food bloggers, when we’re testing lots of recipes, how can we limit food waste?

We’re answering all of those questions (and more) in this episode with Marley Goldin! As a food blogger with a background in environmental science, she is an advocate for making sustainable food choices, and she’s sharing her best tips and advice to show how small changes to our daily lives can make a big impact over time.

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348: Leaning into a Niche, Blogging as a Creative Outlet, and Embracing Each Step of the Journey with Camila Hurst

Leslie Jeon
by Leslie Jeon on Mar 15, 2022 in
A mixing bowl and eggs and the title of Camila Hurst's episode on the Food Blogger Pro Podcast, 'Leaning into a Niche.'

Welcome to episode 348 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Camila Hurst from Pies and Tacos about leaning into a niche and blogging as a creative outlet.

Today, we’re so excited to be chatting with Camila Hurst from Pies and Tacos! She has been blogging since 2017, and while she originally started out posting both savory and sweet recipes, she has now shifted her focus to primarily sharing content about macarons.

In this episode, you’ll hear why she decided to narrow her content focus, how blogging has been such an important creative outlet for her over the years, and how she’s been leveling up her business by growing her team.

No matter where you are in your blogging journey, we know that you’ll find Camila’s story and insights both inspiring and encouraging. We hope you enjoy this episode!

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347: Building Accessible Websites – Writing Good Alt Text, Identifying Issues, and Creating Content That’s Accessible for Everyone with Bet Hannon

Leslie Jeon
by Leslie Jeon on Mar 8, 2022 in ,
An image of a laptop and the title of Bet Hannon's episode on the Food Blogger Pro Podcast, 'Building Accessible Websites.'

Welcome to episode 347 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Bet Hannon from Bet Hannon Business Websites about how to build an accessible website.

As food bloggers, it’s so important that we make our websites accessible and that we share content with the world that everyone can enjoy, including those with disabilities.

But how exactly do you create an accessible website? How do you know if your site has accessibility issues?

That’s what Bet is here to talk about today! In this episode, we dive deep into the world of accessibility, from writing alt text correctly to identifying issues that you should consider fixing on your site to ensure that everyone can enjoy the content you’re publishing.

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346: 600K YouTube Subscribers – How Jenné Claiborne Built Her Team, Leaned into Video, and Went From Private Chef to Content Creator

Leslie Jeon
by Leslie Jeon on Mar 1, 2022 in , ,
An image of a phone with the YouTube app opened and the title of Jenné Claiborne's episode on the Food Blogger Pro Podcast, '600K YouTube Subscribers.'

Welcome to episode 346 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenné Claiborne from Sweet Potato Soul about how she has built her business as a content creator and gained over 600k subscribers on YouTube.

We’re really excited to be chatting with Jenné from Sweet Potato Soul today! She’s a vegan chef, cookbook author, food blogger, and successful YouTuber with over 600k subscribers.

From working as an actor to offering personal chef services to becoming a full-time content creator, Jenné has had quite the entrepreneurial journey. In this episode, you’ll hear what she’s learned along the way, how she has been growing her team, why she focuses so much on video, and what the revenue streams currently look like for her business.

It’s a really great episode, and Jenné is just such an inspiring, hard-working creator. We know you’ll have lots of takeaways from this conversation!

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345: Building Long-Term Relationships with Brands – Running a Creative Production Agency with Alisha Cohen

Leslie Jeon
by Leslie Jeon on Feb 22, 2022 in , ,
An image of a person typing on a computer and the title of Alisha Cohen's episode on the Food Blogger Pro Podcast, 'Building Long-Term Relationships with Brands.'

Welcome to episode 345 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alisha Cohen from LISH Creative about running a production agency and shooting content for brands.

As content creators, a great way to earn an income doing what we love is to partner with brands that we love. But how do we find those brands, and more importantly, how do we work with them on a long-term basis?

That’s what we’re chatting about today with Alisha Cohen!

Alisha is the founder of LISH Creative, a creative production agency that produces colorful, eye-catching photography, video, and stop motion for some of the world’s most distinguished brands.

In this episode, you’ll hear how she launched her business, what it’s like running a production agency, how expanding her social media presence has helped her book clients, and what some of her best tips are for nurturing long-term relationships with brands.

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344: Blogging with a Full-Time Job (Part Three) – Running a Niche Blog with a Partner with Sara Mohr and Louisa Williams

Leslie Jeon
by Leslie Jeon on Feb 15, 2022 in
An image of a woman typing on a computer and the title of Sara Mohr and Louisa Williams's episode on the Food Blogger Pro Podcast, 'Blogging with a Full-Time Job (Part Three).'

Welcome to episode 344 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sara Mohr and Louisa Williams from Real Meals Modified in Part Three of our Blogging with a Full-Time Job series.

Can you believe we’ve reached the last episode in our Blogging with a Full-Time Job series? In this three-part series, we’ve been interviewing a few Food Blogger Pro members about what’s working (and what’s not) when it comes to balancing a full-time job with blogging.

And in this final installment of this series, we’re chatting with Sara Mohr and Louisa Williams! In addition to working full-time as licensed speech pathologists, they also run Real Meals Modified, a food blog featuring dysphagia-friendly recipes.

You’ll hear how they started their blog, how they determined their niche, what it’s like to run a blog with a partner, and how they find time to work on their blog with their busy schedules.

Whether you’re a solo blogger or you run your blog with a partner like Sara and Louisa, we know you’ll have lots of takeaways from this episode!

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