378: Monetizing as a Food Creator Through Digital Products, Cookbooks, and Ads with Tessa Arias

Camera in front of a laptop and the title of Tessa Arias' episode on the Food Blogger Pro Podcast, 'Monetizing as a Food Creator.'

Welcome to episode 378 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tessa Arias from Handle the Heat about the unique ways she monetizes her business as a food creator.

Today, we’re really excited to share this conversation with Tessa! She’s a professionally trained chef, cookbook author, and blogger behind the site Handle the Heat and a big proponent of diversifying your income streams as a food creator.

In this episode, you’ll hear how she sells both physical and digital products on her blog, her best tips for those who want to start selling digital products like courses, why she doesn’t want to rely entirely on ad revenue, and more.

Tessa’s story is so inspiring, and she offers some really insightful advice for other food creators in this conversation. If you’ve been looking for some unique ways to monetize your business, you won’t want to miss this episode!

Keep Reading

375: From Blogger to Cookbook Author (Part Two) – Preserving Family Recipes Through Cookbooks with Yvette Marquez-Sharpnack

Two people holding hands and the title of Yvette Marquez-Sharpnack's episode on the Food Blogger Pro Podcast, 'From Blogger to Cookbook Author (Part 2).'

Welcome to episode 375 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yvette Marquez-Sharpnack from Muy Bueno in Part Two of our From Blogger to Cookbook Author series.

Welcome back to our From Blogger to Cookbook Author series! In this two-part series, we’re interviewing a few bloggers who have landed cookbook deals to learn more about how the cookbook writing process works.

And in this final installment of this series, we’re chatting with Yvette Marquez-Sharpnack! In addition to running her blog, Muy Bueno, she has also written two cookbooks, and she’s currently working on a third. Suffice it to say she knows a thing or two about the cookbook process!

In this episode, you’ll hear how she wrote her cookbook proposals, what it was like writing a cookbook with a co-author, and her best tips for creators who want to write a cookbook one day. We hope you enjoy this episode!

Keep Reading

374: From Blogger to Cookbook Author – How Adrianna Adarme Sold 110,000 Copies of Her Cookbook

A person reading a cookbook and the title of Adrianna Adarme's episode on the Food Blogger Pro Podcast, 'From Blogger to Cookbook Author (Part 1).'

Welcome to episode 374 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adrianna Adarme from A Cozy Kitchen in Part One of our From Blogger to Cookbook Author series.

We’re excited to officially launch a two-part series called From Blogger to Cookbook Author! In this series, we’re interviewing a few bloggers who have landed cookbook deals to learn more about how the cookbook writing process works.

And today, we’re kicking things off with Adrianna Adarme! Since launching her blog in 2011, she has published two cookbooks, and her second cookbook has sold over 110,000 copies.

You’ll hear how she got both her cookbook deals, how much her advances were for her cookbooks, how royalties work, and more. If you’ve ever dreamed of writing a cookbook, we know you’ll have a lot of takeaways from this episode!

Keep Reading

372: How Elena Davis Went From 20k to 100k+ Monthly Pageviews and Got Accepted Into Mediavine

Woman using a laptop and the title of Elena Davis' episode on the Food Blogger Pro Podcast, 'From 20k to 100k+ Monthly Pageviews'

Welcome to episode 372 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena about how she grew her traffic and got accepted into Mediavine.

Today, we’re really excited to share this inspiring conversation with Elena! Since launching her blog in 2020, she has grown her traffic to over 100k monthly pageviews, gotten accepted into Mediavine, and become a full-time content creator.

Aside from that, Elena’s also sharing how she found unique ways to earn an income while waiting to get accepted into Mediavine, such as running in-person cooking classes and selling physical products.

No matter where you are in your blogging journey, we know that you’ll find Elena’s story and insights encouraging. We hope you enjoy this episode!

Keep Reading

371: Becoming Full-Time Entrepreneurs and Growing Multiple Businesses with Bjork & Lindsay on the Simple Pin Podcast

Three plants and the title of Bjork and Lindsay Ostrom's episode on the Food Blogger Pro Podcast, 'Growing Multiple Businesses.'

Welcome to episode 371 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing Bjork and Lindsay’s episode from the Simple Pin Podcast with Kate Ahl.

Today’s episode is a bit unusual because Bjork and Lindsay are actually the ones being interviewed! We’re really excited to be featuring an episode of the Simple Pin Podcast.

Kate recently interviewed Bjork and Lindsay about their entrepreneurial journey, and we knew we wanted to share this inspiring conversation with our listeners. You’ll hear how they grew Pinch of Yum while working full-time jobs, what they’ve learned over the years as they’ve grown their various businesses, what they’ve found surprising about being entrepreneurs, and more.

If you’ve ever wanted to hear more about Bjork and Lindsay’s story, you won’t want to miss this episode!

Keep Reading

370: How Caitlin Shoemaker Became a Full-Time Food Creator with 778K Subscribers on YouTube

A computer and microphone and the title of Caitlin Shoemaker's episode on the Food Blogger Pro Podcast, '778K YouTube Subscribers.'

Welcome to episode 370 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Caitlin Shoemaker about how she became a full-time food creator and grew her YouTube channel.

YouTube is a great place to share your food videos, and there’s undoubtedly a lot of opportunity on the platform for food creators. And it’s what we’re focusing on in today’s episode with Caitlin!

In this interview, she shares how she grew her YouTube channel to over 778k subscribers. You’ll hear how she got comfortable being on camera, how she earns money sharing videos on YouTube, what her current video strategy looks like, and more.

If you want to start creating YouTube videos, or maybe you already post on YouTube and want to take your channel to the next level, we think you’ll have a lot of takeaways from this conversation. Enjoy!

Keep Reading

368: Becoming a TV Personality and Growing a Food and Lifestyle Brand with Rosalynn Daniels

A film slate and the title of Rosalynn Daniels' episode on the Food Blogger Pro Podcast, 'Becoming a TV Personality.'

Welcome to episode 368 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rosalynn Daniels about how she grew her brand and became a TV personality.

Have you ever wanted to share your recipes on TV… but you’re not sure how to actually book TV appearances as a content creator?

That’s what we’re chatting about in this episode with Rosalynn! She’s a lifestyle personality, content creator, and photographer, and in addition to running her blog, she has been featured on national television networks.

You’ll hear how she broke into this industry, how she works with brands while appearing on TV, how she determines her rates for her TV appearances, and more.

Keep Reading

364: Self-Publishing a Cookbook as an Online Food Creator with Chelsea Cole

An image of a bookshelf and the title of Chelsea Cole's episode on the Food Blogger Pro Podcast, 'Self-Publishing a Cookbook.'

Welcome to episode 364 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Cole from A Duck’s Oven about self-publishing a cookbook.

We’re so excited to welcome Chelsea back to the podcast after three years!

When we last chatted with Chelsea, she had just self-published her first cookbook, and since then, she’s been busy: she has become a full-time blogger and self-published another cookbook.

And in this episode, she’s sharing everything she has learned when it comes to planning, writing, designing, self-publishing, and marketing your own cookbook. If you’ve ever dreamed of writing a cookbook one day, you won’t want to miss this episode!

Keep Reading

361: Earning $2,500 in One Day and Traveling Full-Time as a Food Blogger with Eric Samuelson

Coffee cup, journal, and laptop, and the title of Eric Samuelson's episode on the Food Blogger Pro Podcast, 'Earning $2,500 in One Day.'

Welcome to episode 361 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Eric Samuelson from Eat Like No One Else about how he monetizes his site and travels full-time with his family as a food blogger.

Can you imagine growing your food blog while also traveling full-time? Well, that’s what Eric does!

He runs the food blog Eat Like No One Else, and in this episode, you’ll hear how his blog has opened the door to so many new opportunities in his life, from traveling the country full-time with his family to earning $2,500 in ad revenue in a single day.

Eric’s story is so incredible, and no matter where you are in your blogging journey, we know you’ll have so many great takeaways from this conversation!

Keep Reading

360: How Eden Westbrook Shifted Her Mindset and Became a Full-Time Food Blogger

Person with a smiling emoji balloon head the title of Eden Westbrook's episode on the Food Blogger Pro Podcast, 'Shifting Your Mindset.'

Welcome to episode 360 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Eden Westbrook from Sweet Tea and Thyme about how she shifted her mindset and became a full-time food blogger.

Today, we’re really excited to share this great conversation with Eden! She’s the recipe developer, photographer, and writer behind the blog, Sweet Tea and Thyme.

From joining the military to attending culinary school and working in the restaurant industry, Eden has had quite the journey, and she’s sharing it all in this episode.

You’ll hear why she decided to start her blog, where she found the motivation and drive to work towards her blogging goals, how she decided what kind of content to share with her readers, and more.

This is such an encouraging interview, and we know you’ll love hearing Eden’s story. Enjoy!

Keep Reading