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277: Care For Yourself – Mental Health for Entrepreneurs with Sherry Walling

Alexa @ FBP
by Alexa @ FBP on Nov 3, 2020 in
An image of a drop of water and the title of the 277th episode on the Food Blogger Pro Podcast, 'Care for Yourself.'

Welcome to episode 277 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sherry Walling from Zen Founder about how entrepreneurs can care for their mental wellbeing.

The focus of today’s episode is mental health for entrepreneurs – why it’s so important, practices that support positive mental health, and how to make lasting behavioral changes.

Bjork interviews Zen Founder co-founder Sherry Walling in this episode, and she draws on her background as a clinical psychologist who has experience supporting high achieving people with high-intensity jobs to help entrepreneurs support their mental health and emotions.

Your mental health is important, it matters, and it’s okay and necessary to take the time to care for yourself.

This episode will give you some ideas and strategies to care for your mental health through your entrepreneurial journey.

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276: Featured Podcast – Scaling Your Business & Providing Massive Value with Bjork on the Irie Lemon Podcast

Alexa @ FBP
by Alexa @ FBP on Oct 27, 2020 in ,
An image of lemons and the title of 276th episode on the Food Blogger Pro Podcast, 'Featured Podcast.'

Welcome to episode 276 of The Food Blogger Pro Podcast! This week, we’re playing an episode from the Irie Lemon Podcast with Liz Della Croce and Vincent Mcintosh.

Today’s episode is a bit different from normal, and that’s because we’re featuring an episode of the Irie Lemon Podcast.

Liz and Vincent interviewed Bjork a few weeks ago about his unique journey from non-profit educator to food and tech CEO. You’ll hear stories of how Bjork and Lindsay formed their businesses, how Bjork stays inspired, and how he delegates and hires.

We hope you enjoy this featured podcast episode!

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274: Q&A – How Food Bloggers Can Make the Most Out of Q4

Alexa @ FBP
by Alexa @ FBP on Oct 13, 2020 in , ,
An image of question marks and the title of the 274th episode on the Food Blogger Pro Podcast, 'Q&A.'

Welcome to episode 274 of The Food Blogger Pro Podcast! This week on the podcast, we’re re-sharing a Q&A we held for our Food Blogger Pro members where Bjork and Pinch of Yum’s General Manager, Jenna, answer questions about preparing for Q4.

Q4 is made up of the last three months of the year (October, November, and December), and it’s a big deal for food bloggers.

Why? Because people are hungry for recipes! They want recipes for Halloween, Thanksgiving, the holidays. And when we’re not experiencing a pandemic, they want crowd-pleasing recipes and recipes they can make for their holiday parties and get-togethers.

Not only that, but advertising spend goes up during these three months. Sponsors are looking for bloggers and content creators who can create seasonal content, and display ad revenue goes up because traffic is up.

To help you prepare for Q4, today we’re sharing the Q&A we hosted with our Food Blogger Pro members last week! We have these live Q&As every single month for our Food Blogger Pro members. Sometimes we focus on a specific topic (like this one), and other times it’s an excuse to pick Bjork’s brain on any blogging topic under the sun. It’s so fun to connect, answer our members’ toughest questions, and have an hour to intentionally work on getting a tiny bit better.

We hope you enjoy this replay of our Q&A from October 2020!

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273: Protecting Your Content – Policies and Trademarks and Disclaimers…oh my! with Danielle Liss

Alexa @ FBP
by Alexa @ FBP on Oct 6, 2020 in ,
An image of locks and the title of Danielle Liss' episode on the Food Blogger Pro Podcast, 'Protecting Your Content.'

Welcome to episode 273 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about the ways that bloggers can protect their content.

You spend a lot of time creating content; how can you make sure that your content is actually protected?

That’s where things can get kind of…confusing. What can be copyrighted? What are DMCA takedown notices? Do you need a disclaimer? How often should you update your Terms of Service and Privacy Policy?

Danielle is here on the podcast to discuss it all!

You work hard to produce the content for your blog and brand – in today’s episode, you’ll learn how to make sure your work, your business, and your content are all protected.

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272: Create Your Own Room – Finding Balance with Les Alfred

Alexa @ FBP
by Alexa @ FBP on Sep 29, 2020 in ,
An image of flowers and the title of Les Alfred's episode on the Food Blogger Pro Podcast, 'Create Your Own Room.'

Welcome to episode 272 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Les Alfred from Balanced Black Girl about building a brand that allows you to share your message.

Have you ever worked on a project and just felt that something about it was…off? It’s as though it just doesn’t fit with your vision, your wants, or your passions?

That’s exactly where Les found herself two years ago when she was a food and fitness blogger at The Balanced Berry. She took a step back, leaned into the discomfort she was feeling, and ultimately started a new brand, podcast, and website all under the Balanced Black Girl name.

It’s under this brand that Les is able to relay the message she feels called to share to her audience and have meaningful conversations with others who help her spread her mission.

In this conversation, Les shares advice for bloggers who feel like they need a break, how she deals with Impostor Syndrome, and how to manage feeling lost and get back on track.

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270: Get It Done – 11 Apps to Make You Superhuman with Bjork Ostrom

Alexa @ FBP
by Alexa @ FBP on Sep 15, 2020 in ,
An image of A computer on a desk and the title of the 270th episode on the Food Blogger Pro Podcast, 'Get it Done.'

Welcome to episode 270 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about his must-have apps for a productive business and personal life.

Apps are great to help you become more productive, track your progress, and optimize your day. But which are our absolute favorites? The ones we rely on day after day, week after week to help us get it all done?

That’s what Bjork is focusing on in this episode. You’ll hear about the apps and tools he uses to fly through email, stay on top of business and personal tasks, record quick videos, and stay hydrated with a color-changing water bottle.

Yes, seriously.

We’re excited to share some of our favorite apps with you today! And if you have any must-have apps, leave them in the comments below –– we’d love to hear your suggestions!

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268: FBP Rewind – Blogging Misconceptions, How to Choose a Host, and Why WordPress

Alexa @ FBP
by Alexa @ FBP on Sep 1, 2020 in ,
An image of a cassette and the title of the 268th episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 268 of The Food Blogger Pro Podcast! This week on the podcast, we’re re-sharing an episode in which we offer advice to new food bloggers.

We’re going back to basics today and re-sharing an episode from 2019 about starting a blog. If you have an idea for a blog, business, series, post, or product, we hope this episode will help give you a bit of a push to actually start.

First, you’ll hear from Bjork. He covers three of the most common blogging misconceptions we hear from new bloggers and how you can switch your thought processes around them.

Next up: Andrew, our Site Speed Expert here at Food Blogger Pro. In his section, he’s talking all about hosting. For instance, did you know he recommends changing hosts every few years?!

Last, our old WP Tasty Lead, Raquel. She’s talking all about WordPress and why it’s the CMS we recommend for food bloggers.

We think you’ll have a lot of great takeaways from this episode, regardless of whether your blog is brand new or if you’ve been blogging for years. Enjoy!

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266: FBP Rewind – Write More, Write Better, and Write Smarter with Gabriela Pereira

Alexa @ FBP
by Alexa @ FBP on Aug 18, 2020 in
An image of a cassette and the title of Gabriela Pereira's episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 266 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to one of our most popular episodes about writing with Gabriela Pereira from DIY MFA.

Writing –– do you love it or hate it?

It seems to be one of those topics that really divide people; either you love the creative process of putting words onto paper or…you don’t.

Today’s FBP Rewind episode will help you get those creative juices flowing and fine-tune your writing processes.

A bit about our interviewee: Gabriela got her MFA in 2010, and after she graduated, she realized that a lot of people don’t actually need a formal education process in order to write. If you give yourself permission to own your creativity and writing, and if you learn a few key skills along the way, you can be a writer.

She started her business, DIY MFA, to teach others how they can do exactly that.

Gabriela has been able to practice, evaluate, and fine-tune her craft and teach others how to do the same. Gabriela’s strategies about finding the right writing system, tracking productivity, staying inspired, and understanding strengths and weaknesses all play into finding one’s voice and writing style.

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263: Creating with Confidence – Consistency, Quality Content, and Establishing Trust with Tieghan Gerard

Alexa @ FBP
by Alexa @ FBP on Jul 28, 2020 in , ,
An image of a coffee mug and some books and the title of Tieghan Gerard's episode on the Food Blogger Pro Podcast, 'Creating with Confidence.'

Welcome to episode 263 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tieghan Gerard about running her brand, growing her blog, and working with her family.

Today we’re welcoming Tieghan Gerard back to the podcast after four whole years!

Tieghan has been pretty busy these past few years; she learned how to delegate work to her team, grow her personal brand, and set boundaries when they’re needed. She also realized that awesome, high-quality content needs to be at the core of everything she does because it helps her build a following and branch out to do other exciting projects that helps her grow her business.

We loved catching up with Tieghan in this episode, and we know you’ll love getting a peek behind-the-scenes of how she runs Half Baked Harvest!

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261: Managing Sponsored Content – How to Work With Brands with Bruno Bornsztein

Alexa @ FBP
by Alexa @ FBP on Jul 14, 2020 in ,
An image of a computer on a desk and the title of the 261st episode on the Food Blogger Pro Podcast, 'Managing Sponsored Content.'

Welcome to episode 261 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Bruno Bornsztein from InfluenceKit on how to understand the value of your sponsored content work.

It’s Part 2 of our Managing Sponsored Content series here on the Food Blogger Pro Podcast! Bruno from InfluenceKit is rounding out this mini series in a conversation with Bjork about how to create awesome sponsored content.

Creating sponsored content is like creating your regular content. You already publish an awesome recipe with great pictures on your blog or on social media. Sponsored content just allows you to continue to make the content that you love to make…and then get paid for it.

There are parts of the sponsored content process, however, that are different. You need to build relationships, negotiate for your rate, sign contracts, understand the brand’s goals, and report back on the performance on your post’s performance.

And it’s there where you can hunker down and optimize your work to create more value for brands, more value for your audience, and more revenue for you.

If you want to learn even more about maximizing your sponsored content revenue, be sure to get registered for our free workshop with Bruno this Thursday, July 16 at 1pm ET / 12pm CT!

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