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Running an Online Business Podcasts

105: How Food Bloggers Use Courses to Build their Businesses with Randle Browning

Alexa @ FBP
by Alexa @ FBP on Jul 4, 2017 in ,

Welcome to episode 105 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks to Randle Browning about creating courses to generate income and leads.

What are you an expert at? Maybe it’s cake decorating. Or maybe it’s vegan cooking. Or perhaps it’s cooking with the ever-so popular Instant Pot.

Regardless, you can make a course about it. And building that course is a great way to build your online presence and business.

Randle Browning works for Teachable, a site that helps you build and sell your own online courses. She has so many tips that will help you pick the perfect course topic, create your course, and then successfully launch your course.

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104: How Bloggers Should Handle Their Taxes and Accounting with Cathy Derus

Alexa @ FBP
by Alexa @ FBP on Jun 27, 2017 in ,

Welcome to episode 104 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks to Cathy Derus about tax advice for bloggers.

Photographing, cooking, connecting, writing…these are typically the aspects of blogging we all love. Cathy, on the other hand, loves spreadsheets, tracking expenses, and talking to other bloggers about taxes.

Cathy started her businesses, Brightwater Financial and Brightwater Accounting, as a way to help small business owners like bloggers navigate the confusing tax side of their businesses. It’s a topic that is incredibly important for all bloggers to understand, and Cathy’s goal is to make the process a little easier. From setting up a bank account for your business to tracking expenses, this episode is a crash-course to understanding taxes and accounting.

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102: Write More, Write Better, and Write Smarter with Gabriela Pereira

Alexa @ FBP
by Alexa @ FBP on Jun 13, 2017 in ,

Welcome to episode 102 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks to Gabriela Pereira about becoming a better writer and building a community around your writing.

Gabriela got her MFA in 2010, and after she graduated, she realized that a lot of people don’t actually need a formal education process in order to write. If you give yourself permission to own your creativity and writing, and if you learn a few key skills along the way, you can be a writer.

She started DIY MFA to teach others how they can do exactly that.

By focusing on the work at hand, Gabriela has been able to practice, evaluate, and fine-tune her craft and teach others how to do the same. Gabriela’s strategies about finding the right writing system, tracking productivity, staying inspired, and understanding strengths and weaknesses all play into finding one’s voice and writing style.

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101: What I Learned After Five Years of Income Reports with Bjork Ostrom

Alexa @ FBP
by Alexa @ FBP on Jun 6, 2017 in ,

Welcome to episode 101 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about the lessons he learned after five years of publishing Income Reports on Pinch of Yum.

The Pinch of Yum Income Reports chronicle the experiment Bjork and Lindsay started as a way to find out if it was possible to create an income from a food blog.

Spoiler alert: It is.

After five years of publishing these income reports and sharing the process of turning Pinch of Yum into a business, Bjork has learned quite a few lessons. From learning to trust his gut to building their own path to learning how to learn, the 20 lessons Bjork discusses will help anyone in pursuit of starting their own business and becoming their own boss.

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094: How to Keep Going with Bjork Ostrom

Raquel
by Raquel on Apr 18, 2017 in
a headshot of Bjork Ostrom and the title of this podcast episode, How to Keep Going

Welcome to episode 94 of the Food Blogger Pro podcast! In this episode, Bjork talks about how to keep going when you’re not sure you can continue.

Whether you’ve been blogging for a few months or a few years, you’ve no doubt had the thought at some point or another: How do I keep going?

Blogging can be tough. You might be fitting it in after your regular full-time job hours. You might be running your blog as a business with not enough hours in the day. You might be juggling it on the side while trying to raise a family. Whatever your situation, you’ve likely found out that blogging isn’t easy, and on some days it’s tough to imagine how you’ll keep it up.

Today, Bjork talks about some techniques that he and Lindsay have used in their businesses to help them get up in the morning and do The Work.

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089: How to Build a Plane with Alexa, Jasmine & Raquel from Food Blogger Pro

Raquel
by Raquel on Mar 14, 2017 in

Welcome to episode 89 of the Food Blogger Pro podcast! This week, Bjork interviews FBP team members Alexa, Jasmine, and Raquel about what goes on behind the scenes, and what they’ve learned about blogging during their time as FBP employees.

Alright, alright. This episode is not really about building a plane. Not a real one, at least! But “building a plane” is an analogy we use nearing the end of the episode when we talk about the most important advice we would give to new (or experienced) bloggers. This advice is so important, in my humble opinion, that I’m wiling to give you a free pass and tell you to skip right to the end if you only have 5 minutes to listen.

If you’ve got more than 5 minutes, settle on in for a listen about how we run Food Blogger Pro behind the scenes, and how you can use the same tools, processes, and techniques as we do to take your blog to the next level.

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088: How We Run Pinch of Yum with Alana Woolley & Jenna Arend

Raquel
by Raquel on Mar 7, 2017 in

Welcome to episode 88 of the Food Blogger Pro podcast! This week, Bjork interviews two key Pinch of Yum employees, Alana Woolley and Jenna Arend, about what goes on behind the scenes of Pinch of Yum.

If you’re not a food blogger, it might seem like it’s a job that would be easy to do in your free time. If you are a food blogger, you know that there’s way more time that goes into it than that!

Many people are surprised to hear that Pinch of Yum employs a team of people, 3 of whom work full-time, to keep the blog up and running. Alana and Jenna are two of those people – Alana is the Pinch of Yum Video Specialist, and Jenna is the Pinch of Yum Office Manager. Today, they’re here to break it down for us and talk about how it all works.

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087: How to Take Permission and Grow Your Business with Andy Traub

Raquel
by Raquel on Feb 28, 2017 in

Welcome to episode 87 of the Food Blogger Pro podcast! This week, Bjork chats with Andy Traub, a business coach who specializes in helping you take permission in your career.

The phrase “take permission” might settle a bit weird in your brain. Don’t you ask for permission?

That’s exactly what Andy’s all about. He feels that for your business to really thrive, you have to be comfortable with simply taking permission. Take permission to start. Take permission to invest. Take permission to learn. This mindset is crucial to not only finding success as an entrepreneur, but also finding out what your best, most useful skills and roles are in your business. With this mindset, you can really see your business grow.

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086: How to Make a Successful Career Change with Jon Acuff

Raquel
by Raquel on Feb 21, 2017 in

Welcome to episode 86 of the Food Blogger Pro podcast! This week, Bjork chats with Jon Acuff, a New York Times bestselling author who helps you work a job you love.

While many entrepreneur-motivators will promote the strategy of quitting your job first, then figuring your new career out later, Jon Acuff takes a different stance. In his most recent book, Do Over, Jon talks about preparing yourself for a new career well before you ever need to actually start one.

Jon’s books have helped thousands of people reinvent their Mondays, transition to a new career, and start Do Overs in all areas of life.

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085: 9 million visitors & 450 contributors: the Story of Her View From Home with Leslie Means

Raquel
by Raquel on Feb 14, 2017 in , , ,

Welcome to episode 85 of the Food Blogger Pro podcast! This week, Bjork chats with Leslie Means, cofounder of Her View From Home, about scaling her website to over 450 contributors and 9 million visitors per month.

Leslie Means started her website just like many of us did – with a passion and a dream. However, instead of the typical create-publish-promote-repeat agenda, she took a bit of a different path: she wanted to publish articles from contributors and pay those authors based on article performance.

Today, Her View From Home has over 9 million monthly visitors and pulls from a pool of 450 contributors. The business is thriving, and Leslie is here to tell us all about it.

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