176: Affiliate Marketing for Bloggers with Chris Guthrie


by Alexa on Nov 13, 2018 in Podcast

Top mistakes of affiliates, buyer intent, and the authentic use of affiliate links with Chris Guthrie.

Welcome to episode 176 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Chris Guthrie about making affiliate marketing work for you.

This is the greatest time of year. No, not because of the holidays…because it’s gift guide season!

Joking aside, gift guides are just one of the many ways that you can make affiliate marketing work for you, and that’s exactly why Chris is here.

He’s sharing some unique strategies for affiliate marketing, and he chats about important keywords for affiliate marketing, optimization, and more.

If you’re looking for ways to up your affiliate income game, this episode is for you!

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175: FBP Rewind: How to Find Balance in Blogging with Ali Martin


by Alexa on Nov 06, 2018 in Podcast

Photography, blogging as a career, and finding balance with Ali Martin.

Welcome to episode 175 of the Food Blogger Pro podcast! This week on the podcast, we’re rewinding back to episode #24 with Ali Martin from Gimme Some Oven.

Every once in a while, we like to rewind back to a past episode of the Food Blogger Pro Podcast, and this one is a good one. It’s one of our most popular episodes, and while a lot has changed since this episode aired in December 2015, a lot of what Ali talks about is as important as ever.

We’re so excited about this FBP Rewind episode because the advice that Ali gives in this interview is timeless. She talks about important self-care tips, following your passions, and how she grows her blog every day.

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174: 7 Ways To Practice 1% Infinity with Bjork Ostrom


by Alexa on Oct 30, 2018 in Podcast

A free event (and you're invited!), proactive content consumption, and microlearning with Bjork Ostrom.

Welcome to episode 174 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about the ways that you can practice 1% infinity with your blog or business.

If you’ve been around Food Blogger Pro for a while, chances are that you’ve heard of 1% infinity.

It means making a little bit of progress, every single day, forever, and it’s our philosophy here at FBP HQ.

But how do you actually practice 1% infinity in your own life? That’s the question Bjork is answering in today’s episode.

And we’d love to know: what’s the #1 way you practice 1% infinity in your business? Let us know in the comments!

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New Courses: Google Analytics and Caching with WP Rocket


by Alexa on Oct 26, 2018 in New Courses

Learn about our new courses on Google Analytics and Caching with WP Rocket!

Hey hey, friend!

This month was an exciting one at FBP HQ. Why? Because we published not one…but two new courses for you!

Well, newish. We refreshed two older courses: Google Analytics and Caching!

As I’m sure you’re aware, the internet changes constantly. That means our courses about blogging tools, software, and sites get out-of-date every once in a while.

We’re so excited to be updating some of those old courses to make them more helpful and current. smile

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Trending Now in Food Blogging - November


by Alexa on Oct 25, 2018 in Trending Now

Find out what trending in food blogging in the month of November - Thanksgiving, coffee, crockpot recipes, & more!

Do you smell that? I smell cinnamon and nutmeg and mashed potatoes and pie and cookies and happiness. Okay, maybe not that last one, but the other ones for sure!

We’re coming up on the second to last month of the year. Can you believe that?! I surely can’t.

But with a new month comes new trends. And as we’re nearing the holidays, searches for food-related entertaining are spiking.

That being said, this is the perfect opportunity to start promoting your holiday-themed content, and here are a few trends to help get you started:

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173: Creating What You Can’t Find with Sven Raphael Schneider


by Alexa on Oct 23, 2018 in Podcast

Diversifying income, a smarter way to choose tools, and forming your path with Sven Raphael Schneider.

Welcome to episode 173 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Sven Raphael Schneider from Gentleman’s Gazette about starting and growing his business by fulfilling a need.

Sven Raphael Schneider started his business, Gentleman’s Gazette, out of a need. He was looking for information on men’s fashion, and he couldn’t find it.

So he fulfilled the need he saw and created the content himself.

From there, he learned a lot about running a business, from diversifying his income to understanding the correlation between quality and sales. You’ll learn all about his strategies for growth in this episode.

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172: Dreaming Big with Olena Osipov


by Alexa on Oct 16, 2018 in Podcast

Staying motivated, avoiding mistakes, and refreshing old content with Olena Osipov.

Welcome to episode 172 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Olena Osipov from iFOODreal about the importance of dreaming big in order to grow your blog.

Your goals, dreams, and aspirations shape the direction in which you take your business and blog, and Olena’s journey is a great example of that. You’ll learn how she stayed motivated and encouraged through all of the ups and downs of blogging and how she managed to take her blog full-time.

Olena is living the dream, and she talks all about how she did it in this episode!

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171: The Business of Podcasting with Noelle Tarr


by Alexa on Oct 09, 2018 in Podcast

How to keep creating content, stay relevant, and get sponsors with Noelle Tarr.

Welcome to episode 171 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Noelle Tarr from Coconuts & Kettlebells about strategically using a podcast to build a business.

Let’s talk about podcasting and how it can be an awesome opportunity to get your content seen and heard.

Noelle has a blog, a cookbook, and a podcast, and she finds that the podcast is a great way to reach her audience on a deeper level and create a community with her followers.

You’ll learn how she started her podcast, how she decides on topics, and so much more. If you’ve ever wondered if starting a podcast is right for you, this episode will help you understand the benefits and opportunities behind building your brand with a podcast.

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170: What’s Working and What’s Not with the FBP Community


by Alexa on Oct 02, 2018 in Podcast

How to get your content seen, use other medias to share your content, and finding the time to get through your to-dos.

Welcome to episode 170 of the Food Blogger Pro podcast! This week on the podcast, we hear from three Food Blogger Pro members about what’s working to help them grow their blogs and what’s not.

We’re so excited to share this new episode with you today because it’s definitely a bit different from the episodes we’ve shared in the past.

We’re highlighting three Food Blogger Pro members, Katie, Mary, and Sarah, as they talk about the things that really help their blog growth, and the things that they’ve been struggling with.

Then Bjork responds and offers some ideas and encouragement to work through those tough situations. He talks about finding the time to work through your to-dos, tips for social media, and more.

It’s a really fun episode, and we’d love to hear what you think in the comments!

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Trending Now in Food Blogging - October


by Alexa on Sep 27, 2018 in

Find out what trending in food blogging in the month of October - Halloween, caramel, & more!

Happy almost October, friends! Can you believe it? We’re in full-on fall mode, and I’m just so darn happy about it. I know I’m not unique by saying that fall is my favorite time of year. The cooler weather, the changing leaves, the cinnamon-spiked food; this time of year just screams “comfort” to me.

As you probably know, readers are starting to search for some fall-centric recipes and ideas to help them embrace autumn and the upcoming holidays. Luckily, this is the perfect opportunity for influencers to give these readers some inspiration for the season. Here’s what readers are searching for in October:

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169: Insights and Observations on Starting a Business with Josh Pigford


by Alexa on Sep 25, 2018 in Podcast

Caring for yourself as an entrepreneur, ignoring data, and being a painkiller with Josh Pigford.

Welcome to episode 169 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Josh Pigford from Baremetrics about the lessons he has learned in the 15+ years he’s been building businesses.

The life of an entrepreneur is always changing, but after 15+ years in the business, you can expect to learn a thing or two.

Josh is a self-proclaimed “maker” who “can’t stop making things.” As a blogger, you can probably relate. You can’t stop posting, stop photographing, stop social media-ing.

Josh has 50+ projects and businesses under his belt, and he’s here today to share a few of the insights and observations he has learned along the way. From advice about whether you should have a painkiller or a vitamin business to whether or not it makes sense to strive towards perfection, you’ll learn all about the lessons Josh has learned to help him build a $1M+/year business.

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168: How to Add More Value to Your Sponsored Content with Mandi Gubler


by Alexa on Sep 18, 2018 in Podcast

Why metrics are important, advice for growing your sponsored content, and how to stand out to brands with Mandi Gubler.

Welcome to episode 168 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Mandi Gubler from Vintage Revivals about a new way to organize and report on sponsored content.

Let’s face it: sponsored content is tough. Determining your work’s value, fostering a relationship with a brand, and actually creating valuable content is certainly not the easiest way to monetize your blog.

That said, it can be an extremely profitable way to monetize your site, and Mandi is here today to chat all about it.

The majority of her blogging income comes from sponsored content, so she understands how the process works and how to deliver the most valuable content possible to the brands she’s working with.

She wants to help you refine your sponsored content process and add more value to your campaigns. She’ll give you advice for standing out to a brand, choosing a project management tool, and more!

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New Course: Social Media Strategy


by Alexa on Sep 13, 2018 in New Courses

Learn the tools you can use for managing your social media platforms, how to create a style guide, and more in our new course!

It’s a beautiful day in the FBP neighborhood, friends!

And that’s because…it’s new course day. smile

Today’s new course is an exciting one because it was your most requested course topic: Social Media Strategy!

Social media can be tough. It sometimes seems like you have to be on Instagram, Facebook, Pinterest, and Twitter all the time, every day.

But a little strategy goes a long way. This course is structured to teach you how to create a sustainable social media strategy that keeps you and your content visible to your followers.

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167: The Importance of Investing in Yourself with Jessica Gavin


by Alexa on Sep 11, 2018 in Podcast

How to manage your time, reinvest in your blog, and invest in yourself with Jessica Gavin.

Welcome to episode 167 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Jessica Gavin about investing in your blog and yourself.

Jessica’s career has taken her to a lot of different places: attending culinary school, becoming a food scientist, writing a cookbook, creating an app, working with her husband, learning photography, and meeting other bloggers at conferences and workshops.

And even with all of that going on, Jessica understands a lesson that’s sometimes tough to grasp: the importance of investing in yourself. Sometimes it’s necessary to buy that extra lens, attend that workshop, or join that group because you’ll grow through that situation.

You’ll hear her talk about how she manages her time, how she formed her posting strategy, and why she chooses to reinvest in her blog and herself in this episode. Enjoy!

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166: Answering Your Questions about Pinterest with Kate Ahl


by Alexa on Sep 04, 2018 in Podcast

When you can expect a burst of Pinterest traffic, the ideal number of boards, and how to disclose sponsored links with Kate Ahl.

Welcome to episode 166 of the Food Blogger Pro podcast! This week on the podcast, we’re sharing the Q&A from our recent Pinterest Traffic Bootcamp.

Pinterest is a complex social media that requires time and a solid strategy to see success.

That’s exactly why we held a Pinterest Traffic Bootcamp! We invited Kate Ahl, our FBP Pinterest Expert and the owner of the Pinterest management company, Simple Pin Media, to speak about strategies, building traffic, tools, and more.

We hosted a Q&A with Kate at the end of the Pinterest Traffic Bootcamp, and she answered a ton of your most important Pinterest questions around topics like hashtag best practices, board management, and the highs and lows of Pinterest traffic.

After listening to this episode, you’ll be equipped with knowledge to help you form your own successful Pinterest strategy. Enjoy!

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